Marketing- Advisor, Communications

Porsche Cars GB Ltd; Reading; On-site; GBP 35,000 - 50,000; Full time

Benefits offered by this job

Private medical insurance

27 days of annual leave

Annual bonus

Job summary

Porsche Cars GB Ltd in Reading seeks a Marketing Specialist to support Regional Marketing Managers and Retail Marketing teams. This role is key in leading projects, enhancing Centre performance through data-driven insights, and ensuring compliance in marketing communications. Ideal candidates will have automotive retail marketing experience and proficiency with digital tools like CMS and GA4. Benefits include competitive salary with bonus, private medical insurance, and 27 days of annual leave.

Qualifications

• Experience supporting or collaborating with a Retailer Network.
• Strong agency management capabilities.

Responsibilities

• Deliver clear, data‑driven insights to boost Centre performance.
• Drive operational excellence across PCMS processes.
• Ensure all communications meet legal, compliance and best‑practice standards.
• Lead digital initiatives and Centre website development.
• Support major network projects and high‑profile model launches.
• Strengthen Centre communications and uphold brand standards.
• Act as a Porsche Brand Guardian across all Centre activity.

Skills

Proven experience in a marketing position

Comprehensive knowledge across Digital, Social Media, CRM, Events and Advertising

Automotive retail marketing experience

Competence with Content Management System platforms and GA4 reporting

Tools

Content Management Systems

GA4

Social scheduling tools

SAP finance administration

Job description

This role provides essential support to the Regional Marketing Managers and Retail Marketing team. You'll work closely with our Porsche Centre Marketing Services agency (PCMS) and the Porsche Cars GB teams to deliver standout retail marketing across the network, helping to shape integrated campaigns that elevate the Porsche experience. You'll lead key projects, uphold brand excellence, collaborate with partner agencies, and ensure every Porsche Centre receives the guidance they need for effective local marketing.

Responsibilities

• Deliver clear, data‑driven insights to boost Centre performance
• Drive operational excellence across PCMS processes
• Ensure all communications meet legal, compliance and best‑practice standards
• Lead digital initiatives and Centre website development
• Align Centre activity with national strategy for full visibility
• Support major network projects and high‑profile model launches
• Strengthen Centre communications and uphold brand standards
• Partner with PCMS on Centre queries and marketing toolkits
• Act as a Porsche Brand Guardian across all Centre activity
• Oversee marketing systems and digital platforms for compliant, seamless operations

Minimum Qualifications

• Proven experience in a marketing position
• Comprehensive knowledge across Digital, Social Media, CRM, Events and Advertising
• Automotive retail marketing experience, ideally covering new car, used car and aftersales activity
• Competence with Content Management System platforms and GA4 reporting

Desirable Qualifications

• Familiarity with social scheduling tools, process mapping software (BIC) and SAP finance administration
• Experience supporting or collaborating with a Retailer Network
• Strong agency management capabilities

Benefits

Porsche is committed to promote a culture that champions diversity and equal opportunities. Our strong family embodies the values of freedom, respect and tolerance. To fulfil this mission, Porsche is devoted to celebrating our diverse voices and cultivating an environment that reflects the varied communities we touch. This is our commitment, and we invite you to share in this vision.

In return, we offer a competitive salary with an annual bonus, private medical insurance, 27 days of annual leave, and other attractive benefits.

Porsche Cars GB (PCGB) is the official importer and distributor of Porsche vehicles in the United Kingdom. It is responsible for overseeing the sales, marketing, and service of Porsche cars in the UK, as well as managing a network of authorised Porsche Centres across the country.