Maritime Heritage Marketing & Communications Lead

MCS Group; Belfast City District; Híbrido; GBP 32.000 - 36.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Salary circa £34,000

23 days' annual leave plus 12 public/b

On-site car parking

Flexible working

7% employer pension contribution

Benenden Health Insurance

Descripción de la vacante

Maritime Belfast Trust is seeking a Marketing and Communications Manager to raise the profile of the Maritime Mile across Belfast and Northern Ireland. Lead strategic communications, digital marketing, content creation, media relations and event promotion to engage local communities, visitors and stakeholders.

You will develop annual plans, manage websites and social channels, oversee content production (including reels), monitor reputation and drive campaigns across multiple audiences.

Formación

• Third-level qualification in Marketing, PR, Communications or a related discipline, or a minimum of five years' relevant experience.
• At least three years' experience developing and delivering marketing plans and communications campaigns for a range of audiences.
• Proven experience managing digital channels, social media, websites, email marketing and content creation, including reels.
• Experience developing and managing internal and external stakeholder and partner relationships.
• Excellent written and verbal communication skills.
• Strong planning and organisational skills, with the ability to manage multiple priorities and deadlines.

Responsabilidades

• Developing and delivering annual corporate communications and marketing plans for Maritime Belfast Trust and the Maritime Mile.
• Managing digital marketing channels, including social media, websites and email campaigns.
• Creating, curating and managing high-quality written, photographic and video content, including reels.
• Developing and managing social media campaigns, digital advertising, promotions and email marketing activity.
• Managing website content and supporting SEO and digital performance improvements.
• Monitoring and managing online reviews and reputation, including TripAdvisor.
• Analysing campaign performance and using insights to continually improve digital and marketing activity.
• Managing media enquiries and preparing press releases, statements and other communications for media and key influencers.
• Developing strong relationships with stakeholders, partners, sponsors, funders and community groups.
• Organising familiarisation visits for press, trade, political and sectoral audiences.
• Managing external PR, graphic design, web and print suppliers, ensuring quality, value for money and brand consistency.
• Managing the Trust's photographic library and commissioning new imagery where required.
• Identifying opportunities to raise the profile of the Chair, Chief Executive and Board of Trustees.
• Producing the Trust's monthly newsletter.
• Supporting business and community engagement initiatives across the waterfront.
• Managing and delivering corporate events, launches, festivals and wider promotional activity.
• Undertaking research with key stakeholder groups and waterfront users to understand perceptions and identify opportunities for improvement.

Conocimientos

Digital marketing

Social media

Content creation

SEO

Adobe Creative Cloud

Canva

Mailchimp

WordPress

Educación

Marketing/PR/Communications degree

Herramientas

Adobe Creative Cloud

Canva

Mailchimp

WordPress

Descripción del empleo

Maritime Belfast Trust is seeking a Marketing and Communications Manager to raise the profile of the Maritime Mile across Belfast and Northern Ireland. Lead strategic communications, digital marketing, content creation, media relations and event promotion to engage local communities, visitors and stakeholders.

You will develop annual plans, manage websites and social channels, oversee content production (including reels), monitor reputation and drive campaigns across multiple audiences.