Luxury On-Trade Brand Activation Specialist

MOËT HENNESSY; Greater London; Sur place; GBP 42 000 - 62 000; Plein temps

Résumé du poste

MOËT HENNESSY UK is seeking an Activation Specialist to craft market-leading branded experiences in key On Trade accounts, driving brand visibility and sales. You will lead activation planning and delivery, collaborate with Sales and Marketing, and manage budgeted activations that adhere to brand guidelines.

Role emphasizes developing bespoke opportunities with Sales, briefing agencies, and delivering compelling content for social channels, followed by rigorous post-activation analysis.

Qualifications

• Degree level education.
• Experience in Sales or Trade Marketing role.
• Knowledge of the On Trade.
• Strong understanding of MHUK brands and the luxury universe.
• Strong skills in organisation, time and project management.
• Knowledge of activation implementation / execution.
• Agency and supplier management experience.
• Good champagne / spirit and wine knowledge.
• Ability to network and engage.

Responsabilités

• Lead planning and delivery for selected On Trade accounts to drive brand visibility and sales.
• Execute activation plans with excellence within key accounts.
• Identify opportunities in collaboration with Sales to boost brand desirability and sales.
• Lead project execution, engaging agencies as needed to meet brand guidelines.
• Create brand content for use in customer social media accounts to amplify activations.
• Coordinate post-activation analysis and outcomes with accounts.

Connaissances

Sales experience

Trade marketing

On-trade knowledge

Luxury brands

Project management

Activation execution

Agency management

Creativity

Wine knowledge

Formation

Degree level education

Description du poste

MOËT HENNESSY UK is seeking an Activation Specialist to craft market-leading branded experiences in key On Trade accounts, driving brand visibility and sales. You will lead activation planning and delivery, collaborate with Sales and Marketing, and manage budgeted activations that adhere to brand guidelines.

Role emphasizes developing bespoke opportunities with Sales, briefing agencies, and delivering compelling content for social channels, followed by rigorous post-activation analysis.