Activations Executive

COREcruitment Ltd; City Of London; On-site; GBP 25,000 - 30,000; Full time

Benefits offered by this job

£50 wellness credit

Flexible schedule

Job summary

COREcruitment Ltd is seeking an energetic Activations Executive to drive in-venue activations for a national beer brand across London, focusing on brand visibility, events, and day-to-day account management. You will build relationships with pubs, bars, restaurants and key contacts, deliver sampling campaigns, and collaborate with sales and marketing to turn plans into live activity.

This is a hands-on, market-facing role in a dynamic drinks environment.

Qualifications

• Experience in brand activation, experiential, field marketing, account management or the drinks industry.
• Good understanding of the London on-trade and how pubs, bars and restaurants operate.
• A genuine passion for beer, hospitality and the drinks industry.
• Confidence building relationships and influencing customers at all levels.
• Strong organisation skills and the ability to manage multiple projects and priorities at once.
• Hands-on, can-do attitude and enjoying market presence over desk work.
• Creativity and commercial awareness, turning ideas into activations that deliver.
• Excellent communication skills and the ability to rally people around a plan.

Responsibilities

• Delivering impactful in-venue brand activations across pubs, bars, restaurants and other key on-trade accounts.
• Building and maintaining excellent relationships with venue owners, operators, managers and key customer contacts.
• Supporting and delivering events, sampling activity, launches and experiential campaigns across London.
• Driving brand visibility through execution of POS, merchandising, displays and promotional activity.
• Managing a portfolio of accounts and maintaining day-to-day communication and follow-up.
• Identifying new opportunities to grow brand presence and consumer engagement in the London on-trade.
• Working with sales, marketing and wider teams to translate brand plans into live activity.
• Monitoring activity in market, gathering feedback and sharing insights with the business.
• Managing activation budgets and ensuring timely delivery to high standards.

Skills

Brand activation

Experiential marketing

Field marketing

Account management

Drinks industry knowledge

Job description

Activations Executive – National Beer Brand – London – Up to £30,000 plus package

I am excited to once again be partnered with a national BEER brand that is accelerating at a rapid speed.A key player in festivals and events, this brand has exposure across the On Trade and Off Trade having listed with multiple National groups and Top 4 Grocers!

We're looking for an energetic, commercially minded Activations Executive to join a leading national beer business and help bring some of the country's best-loved beer brands to life across London.

This is a hands-on role at the heart of the London on-trade, with a focus on brand visibility, events, in-venue activations and day-to-day account management.You'll be out in the market, building strong relationships with customers and venues, spotting opportunities and making sure our brands stand out wherever consumers enjoy a beer.

Why Join This Company?

• Work in a supportive and ambitious team that values innovation and creativity.
• Opportunity to grow with us as we scale our operations and expand our impact.
• Competitive salary and bonuses
• £50 wellness credit, flexibility for schedule.

Activations Executive responsibilities include:

• Delivering impactful in-venue brand activations across pubs, bars, restaurants and other key on-trade accounts.
• Building and maintaining excellent relationships with venue owners, operators, managers and key customer contacts.
• Supporting and delivering events, sampling activity, launches and experiential campaigns across London.
• Driving brand visibility through excellent execution of POS, merchandising, displays and promotional activity.
• Managing a portfolio of accounts and ensuring strong day-to-day communication and follow-up.
• Identifying new opportunities to grow brand presence and consumer engagement across the London on-trade.
• Working closely with sales, marketing and wider commercial teams to turn brand plans into activity that works in the real world.
• Monitoring activity in market, gathering customer and consumer feedback and sharing insights with the wider business.
• Managing activation budgets and ensuring activity is delivered on time and to a high standard.
• Being a visible and passionate ambassador for our brands wherever you go.

The Ideal Activations Executive:

• Experience in brand activation, experiential, field marketing, account management or the drinks industry.
• A good understanding of the London on-trade and how pubs, bars and restaurants operate.
• A genuine passion for beer, hospitality and the drinks industry.
• Confidence building relationships and influencing customers at all levels.
• Strong organisation skills and the ability to manage multiple projects and priorities at once.
• A hands-on, can-do attitude - someone who enjoys being out in the market rather than sitting behind a desk.
• Creativity and commercial awareness, with the ability to turn an idea into an activation that delivers.
• Excellent communication skills and a natural ability to bring people with you.