Luxury E‑Commerce & CRM Strategy Lead

LVMH; Greater London; On-site; GBP 90,000 - 120,000; Full time

Job summary

LVMH is seeking a senior eCommerce & CRM strategist to oversee the Givenchy Beauty site for the UK. You will drive a bold program of work, delivering high-performing sales initiatives and a best-in-class client experience across all digital touchpoints.

You will lead launches with marketing, localise content with HQ, and manage CRM, SEO/SEM, and performance analytics to maximise profitability and customer engagement.

Qualifications

• Strong e-commerce experience with a customer-centric mindset.
• Knowledge of the UK beauty market and luxury sector.
• Experience in leading digital performance and CRM strategies.
• Demonstrated ability to manage multiple projects with precise execution.

Responsibilities

• Define and drive the eCommerce & CRM strategy and annual trade activation.
• Build launch 360s with marketing to support new and sustained moments.
• Collaborate with Givenchy HQ to localise site content for the UK.
• Manage sampling and gifting to drive discovery and conversions.
• Track daily site performance and implement optimisations.

Skills

E-commerce mgmt

UK market

Luxury brand

Data analysis

Project management

SEM campaigns

SEO

Leadership

Stakeholder mgmt

Tools

Excel

PowerPoint

Job description

LVMH is seeking a senior eCommerce & CRM strategist to oversee the Givenchy Beauty site for the UK. You will drive a bold program of work, delivering high-performing sales initiatives and a best-in-class client experience across all digital touchpoints.

You will lead launches with marketing, localise content with HQ, and manage CRM, SEO/SEM, and performance analytics to maximise profitability and customer engagement.