Loyalty Manager - £45,000

JR United Kingdom; Eastbourne; On-site; GBP 30,000 - 45,000; Full time

Job summary

A fast-growing cosmetics brand is seeking a dynamic Loyalty Manager to spearhead a loyalty strategy and drive customer engagement. Join at a crucial time of growth to connect with customers effectively and influence brand loyalty through targeted campaigns and data insights.

Qualifications

• Experience managing loyalty or CRM programmes, ideally in beauty, fashion, or FMCG.
• Hands-on experience with Klaviyo or another ESP.
• Strong understanding of customer lifecycle marketing.

Responsibilities

• Own and optimise loyalty and CRM programmes.
• Create targeted campaigns to increase retention and repeat purchase.
• Use insights and data to improve customer segmentation and engagement.

Skills

Customer lifecycle marketing

Data analysis

Campaign management

Customer retention strategies

Tools

Klaviyo

CRM software

Job description

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Are you passionate about cosmetics and customer retention? We’re looking for a dynamic Loyalty Manager to lead and evolve a loyalty strategy, drive customer engagement and lifetime value for a fast-growing cosmetics brand. With exciting growth happening across customer and digital functions, this is a fantastic time to join the team and play a key role in shaping how we connect with and retain our customers.

Key responsibilities:

• Own and optimise loyalty and CRM programmes
• Create targeted campaigns to increase retention and repeat purchase
• Use insights and data to improve customer segmentation and engagement
• Work closely with marketing, digital, and product teams

What we’re looking for:

• Experience managing loyalty or CRM programmes, ideally in beauty, fashion, or FMCG
• Hands-on experience with Klaviyo or another ESP
• Strong understanding of customer lifecycle marketing
• Data-driven mindset with a creative flair