London-based Creative Lead: Brand & Campaign Architect

Marjorie Gross & Co; Greater London; Hybrid; GBP 50,000 - 90,000; Full time

Benefits offered by this job

Workplace pension (NEST)

25 days holiday + bank holidays

Birthday day off

Long service holiday

Flexible hours, WFH 1 day/week

Employee discount

Free kitchen access

Monthly team yoga

Quarterly volunteering days

Job summary

MG&Co. is seeking a Creative Lead to own and elevate the brand identity across campaigns, digital channels, packaging and in-store experiences. You will translate Matilda’s vision into compelling concepts, art direction for shoots, and a scalable creative system with guidelines and templates.

You will oversee a Junior Designer, collaborate with marketing, and drive the creative calendar. The role is studio-based in London with flexible hours and 1 day/week remote work, offering a dynamic,

Qualifications

• 5+ years in brand design or creative direction, incl. 1+ year leading people or freelancers.
• Strong portfolio showing brand identity, campaigns, e‑commerce, print/packaging.
• Experience directing photo/video shoots with external partners.
• Expert in Adobe Creative Suite and Figma; comfortable with Canva for templates.
• Working knowledge of Klaviyo or similar CRM for email design.
• Comfortable across digital, print and motion/video.
• Highly organized, proactive, able to manage multiple projects in a fast-paced environment.
• Confident communicator, able to present ideas clearly and collaborate across teams.
• Nice to have: photography/videography shooting & editing skills.

Responsibilities

• Brand and Creative Direction: own and evolve MG&Co visual identity across channels.
• Campaigns and Shoots: concept and art direct shoots, manage external partners.
• Digital: design assets for emails, CRM flows, paid ads; shape website visuals.
• Physical Brand: lead creative for catalogues, packaging, shop visuals, events & pop-ups.
• Team Leadership: line manage Junior Designer and coordinate with Marketing leadership.

Skills

Brand design

Creative direction

Team leadership

Adobe Suite

Figma

Canva templates

Klaviyo

Photography

Tools

Adobe Photoshop

Adobe Illustrator

InDesign

Figma

Job description

MG&Co. is seeking a Creative Lead to own and elevate the brand identity across campaigns, digital channels, packaging and in-store experiences. You will translate Matilda’s vision into compelling concepts, art direction for shoots, and a scalable creative system with guidelines and templates.

You will oversee a Junior Designer, collaborate with marketing, and drive the creative calendar. The role is studio-based in London with flexible hours and 1 day/week remote work, offering a dynamic,