Local Business Development Manager

Lookers Ltd; Stoke-on-Trent; On-site; GBP 35,000 - 45,000; Full time

Benefits offered by this job

Company car

Generous annual leave

Dental insurance

Eyecare vouchers

Smart Health access

Critical illness cover

MyView PayNow

Job summary

Lookers Ltd in Stoke-on-Trent is seeking a driven Local Business Development Manager to represent BMW in the local market. You will develop and manage relationships with local businesses, promote BMW/MINI vehicles and mobility solutions, and drive new and repeat business sales.

The role involves acting as the main point of contact for business customers, identifying opportunities, building partnerships, and working with internal sales and aftersales teams to maximise growth.

Qualifications

• Proven experience in business-to-business sales or business development.
• Strong commercial awareness and negotiation skills.
• Confident, professional communicator with a customer-focused approach.

Responsibilities

• Proactively identify, develop and manage local business and fleet opportunities.
• Build strong relationships with new and existing business customers.
• Promote BMW business vehicles, finance solutions and mobility products.
• Manage the full sales process from prospecting through to delivery.
• Prepare and present tailored proposals and quotations.
• Maintain accurate records of activity and pipeline using CRM systems.
• Achieve agreed sales targets and key performance indicators.

Skills

B2B sales

Negotiation

Relationship building

Customer-focused

Driving licence

CRM systems

Tools

CRM software

Job description

About us: We are one of the top three automotive retailers in the UK, proudly representing 32 manufacturer brands, selling a huge range of new and used vehicles from over 150 dealerships across the UK and Ireland.

We believe our people are our greatest asset, and we’re committed to recognising the valuable contribution each person makes. That’s why we continue to invest in a leading rewards and benefits package designed to support your career, wellbeing, and life outside of work.

Job Title: Local Business Development Manager - BMW Stoke
Hours: 42 hours per week. 8.30-6.00pm Monday to Friday - no weekends
Salary: OTE up to £45,000 (basic salary of £25,000) + Company Car
Contract: Full‑time, Permanent

We are looking for a driven and commercially focused Local Business Development Manager to represent BMW in the Stoke‑on‑Trent area. This role is responsible for developing and managing relationships with local businesses, promoting BMW/MINI vehicles and mobility solutions, and delivering new and repeat business sales.

The Role:
As Local Business Development Manager, you will act as the key point of contact for business customers, identifying opportunities, building long‑term partnerships and providing a premium BMW customer experience. You will work closely with internal sales and aftersales teams to maximise business growth.

Key Responsibilities:

• Proactively identify, develop and manage local business and fleet opportunities
• Build strong relationships with new and existing business customers
• Promote BMW business vehicles, finance solutions and mobility products
• Manage the full sales process from prospecting through to delivery
• Prepare and present tailored proposals and quotations
• Maintain accurate records of activity and pipeline using CRM systems
• Achieve agreed sales targets and key performance indicators

About You:

• Proven experience in business‑to‑business sales or business development
• Strong commercial awareness and negotiation skills
• Confident, professional communicator with a customer‑focused approach
• Highly motivated, self‑driven and organised
• Full UK driving licence

Core Benefits:

• Competitive salaries with structured pay scales and progression as you grow within the business
• Generous annual leave that increases with your length of service
• Enhanced family leave, including 6 months’ full pay for maternity and adoption leave, and 2 weeks’ full pay for paternity leave
• Access to Techscheme for discounted technology purchases with flexible payments

Health & Wellbeing:

• Eyecare vouchers to help cover vision care needs
• Smart Health – 24/7 access to GP services to support your mental and physical wellbeing
• Dental insurance for everyday dental care and unexpected treatments
• Optional critical illness cover for peace of mind during life's most challenging moments

Financial Wellbeing:

• MyView PayNow – access a portion of your pay as you earn, with features to stream, save, and track your money through a user‑friendly app
• Free will writing services to help plan for the future
• Flexible life assurance options and partner life assurance for added protection

Leisure & Lifestyle:

• Discounted gym memberships to support an active lifestyle
• Travel insurance to help you explore with confidence
• Access to home and technology vouchers
• bYond card and a wide range of exclusive retail and lifestyle discounts

We strongly believe in nurturing and providing our people with specific manufacturer brand and management training to enhance career development opportunities. We have a great bunch of people, and we like to celebrate and encourage success at all levels.

Lookers and Charles Hurst are an equal opportunities employer. We are committed to a working environment that is free from discrimination, is inclusive, and empowers our people to bring their whole self to work and reach their full potential.

If your application issuccessful,we will conduct relevant employment checks prior to you commencing employment with us.Thesewill includeverifying your recent employment, address, credit historyandastandardcriminal recordcheck. For roles that require you to drive, adriving licence checkwill also be carried out.Please note, all offers of employment are made subject to a 6 month probation period commencing from your start date.

We take our data protection responsibilities very seriously and are committed to upholding and respecting your privacy rights. Information about how we will process your data including the types of data we collect, the purposes for which we use it, who we may share it with and how long we keep it are set out in our privacy notice. It also includes information about your individual privacy rights. Please make sure you read our Privacy Notice so that you understand how we may collect and use your data.