Lead Social Media & Community Strategy for Games

Kwalee; Royal Leamington Spa; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Generous Holiday: Start with 25 days +

Flexible Working

Health Cover

Recharge

Free Food & Drink

Gaming Goodies

Dog-Friendly Office

Office Location: Leamington Spa

Merch & Events

Growth & Learning

Job summary

Kwalee in Leamington Spa seeks a Lead Social Media Manager to oversee content creation, platform management and workflow standards across our PC & Console portfolio. You will mentor a team, align with Community partners and drive go‑to‑market and lifecycle campaigns for multiple games.

You will balance hands‑on execution with strategic leadership, tracking KPIs, collaborating with developers and external partners, and building engaging social media plans that excite players and grow Kwalee’s

Qualifications

• Proven experience in a Social Media Manager role with game culture expertise.
• Ability to set and monitor KPIs across social platforms.
• Strong leadership and delegation skills.
• Excellent written and verbal communication.
• Organised and detail‑oriented with best practices for workflows.

Responsibilities

• Oversee social media content creation, platform management, and workflow standards.
• Coordinate with Community counterparts and external stakeholders on go‑to‑market plans.
• Mentor team members across content, engagement, moderation, and stakeholder management.
• Develop social media plans across X/Twitter, TikTok, Instagram Reels, and YouTube Shorts.
• Monitor KPIs, optimize processes, and ensure delivery of campaign goals.

Skills

Social media strategy

People management

KPI setting

Cross-functional collaboration

Content creation

Job description

Kwalee in Leamington Spa seeks a Lead Social Media Manager to oversee content creation, platform management and workflow standards across our PC & Console portfolio. You will mentor a team, align with Community partners and drive go‑to‑market and lifecycle campaigns for multiple games.

You will balance hands‑on execution with strategic leadership, tracking KPIs, collaborating with developers and external partners, and building engaging social media plans that excite players and grow Kwalee’s