Senior Social Media Lead for Gaming Communities

The Game Scientist; Royal Leamington Spa; Remote; GBP 60,000 - 85,000; Full time

Benefits offered by this job

On-site gym

Dog-friendly office

Private medical insurance

Pension

Flexible working

Free snacks

Job summary

Kwalee, based in Leamington Spa, is seeking a Lead Social Media Manager to balance hands-on execution with strategic team leadership within the Social Media function of the PC & Console division. You will oversee content creation, platform management and KPI tracking for multiple games, while developing direct reports and aligning with Community counterparts for go-to-market strategies.

You will manage and grow social media plans across X/Twitter, TikTok, Instagram Reels and YouTube Shorts,

Qualifications

• Proven experience in a Social Media Manager role.
• Strong knowledge of platform dynamics and video game culture.
• Ability to set and meet KPIs and tie to business metrics.
• Proven people management, delegation and mentoring skills.
• Excellent written and verbal communication.
• Organised with the ability to meet deadlines and manage workloads.
• Strategic mindset to design, implement and optimise processes.

Responsibilities

• Oversee social media content creation, platform management and workflows.
• Develop and maintain KPIs for social media operations across products.
• Coordinate with external and internal stakeholders and partners.
• Lead planning output to complement Community planning and lifecycle phases.
• Mentor team members across content creation, engagement and moderation.
• Develop social media plans for key games and measure success metrics.

Skills

Social Media

Team Leadership

Content Creation

KPIs & Analytics

Communication

Project Management

Tools

Sprout Social

Job description

Kwalee, based in Leamington Spa, is seeking a Lead Social Media Manager to balance hands-on execution with strategic team leadership within the Social Media function of the PC & Console division. You will oversee content creation, platform management and KPI tracking for multiple games, while developing direct reports and aligning with Community counterparts for go-to-market strategies.

You will manage and grow social media plans across X/Twitter, TikTok, Instagram Reels and YouTube Shorts,