Lead Marketing Campaign Executive

TN United Kingdom; London; On-site; GBP 35,000 - 55,000; Full time

Job summary

An established industry player in dance education is seeking a Lead Marketing Campaign Executive to drive innovative marketing strategies. This role is perfect for a creative marketer with strong commercial awareness and the ability to connect marketing efforts directly to revenue. You will thrive in a collaborative environment, managing integrated marketing plans and budgets while measuring campaign effectiveness. Enjoy a supportive workplace culture with hybrid work options, generous holiday, and various employee benefits. If you are passionate about making a difference in the arts and education sectors, this is the opportunity for you!

Benefits

Staff discounts on dance and fitness classes

25 days paid holiday

Contributory pension scheme

Access to Perkbox discounts

Employee Assistance Programme

Bupa cash plan

Life assurance

Season ticket loan

Cycle to work scheme

Lunchtime activities (book club, street dance)

Qualifications

• Strong commercial awareness and understanding of revenue connection.
• Experience in managing integrated marketing plans and budgets.

Responsibilities

• Plan and manage integrated marketing campaigns across all areas.
• Measure and report on results against targets; optimize plans.

Skills

Integrated Marketing Planning

Budget Management

Campaign Optimization

Interpersonal Skills

Creativity

Job description

Lead Marketing Campaign Executive, London

Client:

Royal Academy of Dance

Location:

London, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Reference:

fcd73c19c39b

Job Views:

8

Posted:

26.04.2025

Expiry Date:

10.06.2025

Job Description:

The Royal Academy of Dance (RAD) is a global leader in dance education and training. Our mission is to inspire the world to dance. With a new purpose-built global headquarters in Wandsworth / Battersea, London, RAD has a presence in 85 countries and 36 offices worldwide. Established in 1920 and granted a Royal Charter in 1935, RAD is a registered charity, a higher education establishment, and an awarding body.

We are looking for a brilliant marketer with strong commercial awareness and an understanding of how marketing directly connects to revenue.

As a Lead Marketing Campaign Executive, you will be:

1. Experienced in planning and managing integrated marketing plans across all areas of the marketing mix.
2. Capable of measuring and reporting on results against targets; optimizing plans and testing, measuring, learning to find new approaches.
3. Able to manage and update budgets, monitoring spend alongside campaign effectiveness/ROI.
4. A proactive, flexible team player who can work under pressure, with strong interpersonal skills, and the ability to confidently promote ideas and influence peers. You have a can-do attitude and work well with others.
5. Creative in devising new ideas or methods of working, and able to bring campaigns to life visually with support from team members.

We value a positive workplace culture. While in-office work at our accessible London (Wandsworth / Battersea) location is required, we operate a hybrid model of in-person and remote work. Benefits include staff discounts on dance and fitness classes, wellbeing resources, events, and volunteering opportunities.

Additional benefits include 25 days paid holiday (pro rata), bank holidays, a birthday day off, contributory pension scheme, access to Perkbox discounts, Employee Assistance Programme, WeCare scheme, Bupa cash plan, life assurance, season ticket loan, and cycle to work scheme. We also offer lunchtime activities such as book club, street dance, Pilates, and a craft club.

We encourage applications from people with disabilities, minority ethnic backgrounds, and LGBTQIA+ individuals. Please inform us if you have any access needs for the interview.