Lead Food Digital Analyst

Marks & Spencer Plc; Greater London; Hybrid; GBP 65.000 - 90.000; Vollzeit

Benefits dieser Stelle

Colleague discount

Bonus schemes

Pension plan

Induction & training

Wellbeing support

Volunteer day

Zusammenfassung

Marks & Spencer is seeking a Lead Food Digital Analyst to quantify and optimise the impact of Food Digital on online and in-store performance. You will connect engagement with in-store behaviour, drive data-driven decisions and influence CRM personalisation and content strategy.

The role spans insight, analytics, automation and some Power BI report development, requiring collaboration with business, product, platforms and engineering teams. Hybrid working in London area is expected.

Qualifikationen

• Experience with large-scale customer datasets.
• Proven ability to deliver actionable insights to drive growth.
• Proficient in SQL, PySpark, Python for analytics and automation.
• Power BI experience including visualisation and DAX.

Aufgaben

• Quantify and optimise impact of Food Digital on transactions and sales.
• Develop insights from data pipelines and customer journey datasets across digital and in-store channels.
• Define and build metrics to measure online activity and correlate with in-store lift.
• Identify traffic sources driving spend and improve CRM personalisation.
• Promote opportunities to optimise digital experiences and content performance.

Kenntnisse

SQL

PySpark

Python

Power BI

DAX

Jobbeschreibung

We are seeking a highly skilled and innovative Lead Food Digital Analyst to join M&S Online. The role quantifies and optimises the impact of Food Digital by connecting online engagement with in-store behaviour, enabling data-driven decisions that grow Food transactions and sales. It spans insight, analytics, automation and some Power BI report development.

Due to high interest, this role may close earlier than advertised. We recommend applying as soon as possible.

What you’ll do

• Strategic Customer Insights – Championing customer behaviours and opportunities across the customer journey, providing actionable recommendations and driving decision making
• Insight development – Maintaining and developing the data pipeline and customer journey datasets that enable measurement of the Food customer journey across digital and in-store channels.
• Metric development – Defining and building unique metrics to capture the quality and impact of online activity. Causally quantify the incremental in-store sales driven by Food Digital.
• Digital marketing – Identifying which traffic sources deliver the highest subsequent spend and use digital journey data to improve CRM personalisation.
• Digital experience optimisation – Promote opportunities to optimise key sections of the Food Digital experience and measure the effectiveness of different content types in driving engagement and in-store actions.

Who you are

• Strong analytical and problem-solving mindset – owning and delivering analytical insight in both a non-reporting and reporting setting.
• Proven track record of delivering actionable and engaging insight – working with stakeholders to frame problems and present back to drive growth.
• Extensive experience working with large-scale Customer orientated datasets. Application of key analytical languages - SQL, PySpark, Python for analytics and automation. Power BI experience – Visualisation, DAX.
• Experience of shaping analytical direction, defining how success should be measured and developing new metrics/frameworks to support decision making
• Strong collaborator and communicator, comfortable working across Business Teams, Product Teams, Platforms and Engineering

What's in it for you

Being a part of M&S is exactly that – playing your part to bring the magic of M&S to our customers every day. We’re an inclusive, dynamic, exciting, and ever evolving business built on doing the right thing and bringing exceptional quality, value, service to every customer, whenever, wherever and however they want to shop with us.

Here are some of the benefits we offer that make working for M&S just that little bit more special…

• After completing your probationary period, you’ll receive 20% colleague discount across all M&S products and many of our third-party brands for you and a member of your household.
• Competitive holiday entitlement with the potential to buy extra holiday days!
• Discretionary bonus schemes awarded based on how you achieve your personal objectives and our performance as a business.
• A generous Defined Contribution Pension Scheme and Life Assurance.
• A dedicated welcome to our teams with a tailored induction and a wide range of training programmes to develop your skills.
• Amazing perks and discounts via our M&S Choices portal to maximise your financial and personal wellbeing.
• Industry-leading parental, adoption and neonatal policies, providing support and flexibility for your family.
• Access to a fantastic range of wellbeing support for all colleagues including access to our 24/7 Virtual GP and PAM Assist to support you and your family.
• A charity volunteer day to support a charity or cause you're passionate about through a dedicated day away from work.

Everyone's welcome

We are ambitious about the future of retail. We’re disrupting, innovating and leading the industry into a more conscientious, inspiring digital era. We’re transforming how we work together and offering our most exciting opportunities yet. Marks & Spencer strives to be an inclusive organisation, trusted and admired by our colleagues, customers and suppliers. Join us and make change happen.

We are committed to building diverse and representative teams, where everyone can bring their whole selves to work and be at their best. We support each other and work together to win together.

If you feel you'd benefit from any support or reasonable adjustments during any stage of the recruitment process, please don’t hesitate to let us know when completing your application. This information will be picked up by our team, so we can try and put steps in place to help you be at your best through this process.

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