Key Account Director - Grocery

The Advocate Group; London; On-site; GBP 70,000 - 90,000; Full time

Job summary

The Advocate Group seeks a dynamic Key Account Director for Co-op and Morrisons. In this senior leadership role at Monster Energy, you'll drive strategic commercial growth and manage key grocery partnerships, while shaping innovative agendas. Ideal candidates will demonstrate strong negotiation skills and a proactive approach in a fast-paced FMCG environment.

Qualifications

• Proven experience managing top-tier Off Trade accounts at a senior level.
• Experience with Co-op, Morrisons, or similar accounts.
• Ability to analyze performance and spot opportunities.

Responsibilities

• Lead the end-to-end commercial strategy for Co-op and Morrisons.
• Drive performance in key grocery partnerships.
• Steer joint business plans and shape innovation agendas.

Skills

Commercial acumen

Negotiation

Collaboration

Strategic thinking

Influence

Adaptability

Job description

Role: Key Account Director Grocery (Co-op & Morrisons)
Location: Once a week in Uxbridge plus regular customer visits.
Client: Monster Energy

Want to re-energise your career with Monster Energy, the powerhouse behind one of the world s fastest-growing drinks portfolios?

Are you a commercially driven leader with a track record of building high-impact customer strategies and delivering sustained growth?

This is your chance to shape the future of key grocery partnerships Co-op and Morrisons within one of the most dynamic and iconic brands in the FMCG world.

If you re ready to lead from the front and drive the strategic agenda for two major UK customers, we want to hear from you.

Position Overview

As Key Account Director Grocery, you ll be the driving force behind Monster Energy s performance in two of the UK s most strategic customers Co-op and Morrisons.

You ll lead the end-to-end commercial strategy, working hand-in-hand with Coca-Cola Europacific Partners (CCEP) to unlock profitable growth, deliver best-in-class activation, and push the boundaries of what s possible in the energy category.

This is a high-impact, externally facing leadership role with full accountability for market share, revenue, volume and customer relationship management. You ll bring influence, energy, and sharp commercial instinct to steer joint business plans, shape innovation agendas, and lead cross-functional delivery.

You ll also play a key role within the broader Monster commercial team championing insight-led decision-making and contributing to strategic projects beyond your immediate remit.

Desired Attributes

We re looking for a bold commercial leader who brings:

• Proven experience managing top-tier Off Trade accounts at a senior level within FMCG ideally with exposure to Co-op, Morrisons, or similar.
• Sharp trading and commercial acumen, with the ability to lead complex negotiations and shape long-range plans.
• Strong collaboration skills, working seamlessly with both internal and external stakeholders.
• Strategic thinking, with the ability to analyse performance, spot opportunity, and translate insight into action.
• Gravitas and influence confident presenting at senior level and building trusted relationships across functions.
• A passion to win, and the energy to inspire those around you to deliver against bold growth targets.
• Adaptability and resilience in a fast-paced, evolving category.
• A track record of owning the numbers and delivering performance across availability, share, revenue and volume.

Please get in touch with Kayleigh or click Apply Now to be considered for this vacancy.

Call: (phone number removed)

Email: (url removed)

The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.