Junior AI & Digital Marketing Executive

Back To Work; Beeston; Presencial; GBP 24.000 - 26.000; Tempo integral

Resumo da vaga

Back To Work in Beeston, UK, seeks a Junior AI & Digital Marketing Executive to support planning, delivery and optimisation of campaigns across AEO, SEO, content, social media, email and analytics.

You will gain hands-on experience with AI tools, prompt engineering, and emerging technologies while training is provided to build specialist expertise in AI-powered search marketing.

Qualificações

• Interest in digital marketing, AI and emerging technologies.
• Excellent written and verbal communication skills.
• Strong attention to detail and organisational ability.
• Confidence using online platforms and digital tools.

Responsabilidades

• Support the planning, delivery and optimisation of digital marketing campaigns for a diverse client portfolio.
• Gain hands-on experience across AEO, SEO, content marketing, social media, email marketing, analytics and AI tools.
• Assist in developing content designed to answer customer questions and improve visibility.
• Contribute to training and development to build specialist expertise in AI-powered search marketing.
• Support research into keywords, topics, and search intent to inform campaigns.
• Collaborate with the team to deliver integrated digital marketing campaigns for clients.
• Help manage multiple tasks and maintain high-quality deliverables.

Conhecimentos

Excellent written communication

Verbal communication

Attention to detail

Interest in AI and emerging tech

Confidence with online platforms

Proactive learner

Multitasking

MS Office proficiency

Ferramentas

Microsoft Office

Descrição da vaga

The company is a growing marketing consultancy supporting clients across the East Midlands and throughout the UK. It delivers innovative marketing solutions designed to increase visibility, generate leads, and improve business performance through a blend of digital marketing, content strategy and emerging technologies.

As the digital landscape continues to evolve, the company is investing heavily in Answer Engine Optimisation (AEO), Artificial Intelligence (AI), and data-driven marketing approaches. It is seeking a motivated Junior AI & Digital Marketing Executive to support client campaigns and help shape the future of AI-powered search marketing.

This role presents an excellent opportunity for an ambitious individual seeking to develop a career in modern digital marketing, regardless of whether they have significant prior industry experience.

The Role

The Junior AI & Digital Marketing Executive will support the planning, delivery, and optimisation of digital marketing campaigns for a diverse client portfolio.

The successful candidate will gain hands‑on experience across a broad range of marketing disciplines, including Answer Engine Optimisation (AEO), Search Engine Optimisation (SEO), content marketing, social media management, email marketing, analytics, and the application of AI tools within marketing workflows.

Training and development will be provided to enable the successful candidate to build specialist expertise in this rapidly evolving area.

Key Responsibilities

Answer Engine Optimisation (AEO)

• Research and monitor how clients are represented across AI-powered search and answer platforms, including ChatGPT, Microsoft Copilot, Gemini, Perplexity and Google AI Overviews.
• Assist in creating and optimising content designed to answer customer questions effectively.
• Support the development of FAQs, knowledge centres, and topic authority content.
• Assist with structured content creation and schema implementation.
• Conduct keyword, topic and search intent research.
• Identify opportunities to improve clients' visibility across search engines and AI-powered platforms.

Artificial Intelligence & Emerging Technologies

• Utilise AI tools to support content creation, research, campaign planning and ideation.
• Develop effective prompts and workflows to increase marketing efficiency.
• Evaluate new AI technologies and identify opportunities for client application.
• Support the implementation of AI-assisted marketing processes.
• Ensure AI-generated content meets quality, accuracy and brand standards.

Digital Marketing

• Create engaging website content, blogs, case studies and marketing collateral.
• Support social media planning, content creation and scheduling.
• Assist with email marketing campaigns and customer communications.
• Contribute to SEO activities aimed at increasing organic visibility.
• Support website updates and content management tasks.
• Undertake competitor and market research projects.
• Assist in delivering integrated digital marketing campaigns.

Skills & Experience

• Excellent written and verbal communication skills.
• Strong attention to detail and organisational ability.
• Interest in digital marketing, AI and emerging technologies.
• Confidence working with online platforms and digital tools.
• A proactive approach to learning and problem solving.
• Ability to manage multiple tasks and priorities.
• Good working knowledge of Microsoft Office applications