Interim Senior Brand Manager - Drinks

ECW Search; Birmingham; On-site; GBP 40,000 - 70,000; Part time

Job summary

An established industry player is seeking a dynamic Senior Brand Manager to lead marketing initiatives for a renowned British Drinks brand. This pivotal role involves collaborating closely with the senior leadership team to shape product and brand strategies, while also engaging with commercial sales to optimize pricing and campaign management. The company prides itself on a culture of autonomy, allowing you to take charge of your projects and drive impactful results. If you have a passion for brand management and thrive in a fast-paced environment, this is your chance to make a significant impact in a supportive and innovative setting.

Benefits

Bonus

Other Soft Benefits

Qualifications

• 3-5 years of brand management experience in FMCG.
• Strong project management skills and ability to meet deadlines.

Responsibilities

• Develop and execute brand strategy and marketing plans.
• Collaborate with sales and marketing teams to drive product success.

Skills

Brand Management

Project Management

Creative Thinking

Relationship Building

Market Analysis

Education

Bachelor's Degree in Marketing

MBA (preferred)

Tools

Marketing Analytics Tools

Project Management Software

Job description

Direct message the job poster from ECW Search

Strategic Hiring Partner to Food & Drink SMEs | Founder at ECW | Commercial & Ops Recruiter | Advocate for Growth-Focused Teams | Head of Talent at…

Senior Brand Manager - Interim Drinks

Midlands HQ

• Bonus
• Other Soft Benefits

The Company:

We are delighted to partner with a British Drinks brand to hire an interim SBM with a view to permanent hiring subject to conditions. This is no normal. Huge investment backing means marketing budgets are strong and there is masses of growth to go after here. This is a business with a fantastic SLT and a super autonomous culture allowing you to genuinely get on with the task at hand. It is as far away from micro management as it comes!

The Role

This Senior Brand Manager opportunity has a big part to play in the wider marketing team. This is an integral role to strengthen relationships with customers, create robust marketing creative plans and launch new products to bolster their impressive armoury.

As a Senior Brand Manager you will work with the SLT to determine product and brand strategy across the retail landscape. Part of the role will include working closely with the Commercial Sales team and you will be responsible for the pricing model, product portfolio and campaign management from cradle to grave.

You will also...

• Contribute to the development of the Brand strategy.
• Collaborate in all marketing activities including promotions, advertising, media production, packaging, branding, public relations, trade shows, market research for a select group of brands, and SKU rationalisation.
• Partner with local agencies for key brands and marketing activity.
• Develop and execute trade marketing plans.
• Build and be responsible for product strategy, selection and assist with pricing for brands.
• Activate marketing plans ensuring action plans are delivered on.
• Analyse UK & Irish market for key trends, identifying new opportunities for products.
• Develop brand preview marketing presentations and attend customer preview meetings.
• Develop data and sales trackers to better identify trends and results.
• Continually review performance against key performance metrics, continually optimising plans to create impact.

Your Background:

We need self-motivated, highly energetic people who have a passion for brands and bringing top class activation and product to consumers.

Brand Management or Product Marketing experience is essential as you will be working with a broad portfolio of products managing projects and wearing several hats in this broad Marketing role.

The ideal is someone who is currently at SBM or Marketing Manager level and wants to truly own your role and make a big difference in a business who empower total autonomy. This business are an inclusive and forward-thinking employer who support and nurture employees to succeed.

Qualifying criteria...

• 3 - 5 years of brand management experience.
• Prior FMCG marketing experience ideally in a Branded Consumer/Retail business.
• Excellent project management skills and ability to work under pressure.
• Demonstrated ability to execute results against strategy and meet critical deadlines.
• Creative thinker.
• A strong relationship builder.
• Thrives in a fast-paced environment.

If you have the background we are looking for above, then please apply via Linkedin. Or contact us on [e-mail]

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Part-time

Job function

• Job function

  Marketing, Public Relations, and Project Management

• Industries

  Food and Beverage Manufacturing, Beverage Manufacturing, and Retail

Referrals increase your chances of interviewing at ECW Search by 2x

Get notified about new Brand Manager jobs in Birmingham, England, United Kingdom.

Birmingham, England, United Kingdom 3 hours ago

Birmingham, England, United Kingdom 1 week ago

Birmingham, England, United Kingdom 2 weeks ago

Birmingham, England, United Kingdom 2 weeks ago

Coventry, England, United Kingdom 1 week ago

Brand Ambassador - Fragrance (3 days a week)

Birmingham, England, United Kingdom 5 days ago

Birmingham, England, United Kingdom 1 week ago

Birmingham, England, United Kingdom 1 week ago

Redditch, England, United Kingdom 6 days ago

Atherstone, England, United Kingdom 2 weeks ago

West Midlands, England, United Kingdom 1 week ago

Royal Leamington Spa, England, United Kingdom 2 days ago

Sambourne, England, United Kingdom 5 days ago

Birmingham, England, United Kingdom 2 weeks ago

Birmingham, England, United Kingdom 1 day ago

Walsall, England, United Kingdom 2 weeks ago

Birmingham, England, United Kingdom 2 weeks ago

Birmingham, England, United Kingdom 3 weeks ago

Birmingham, England, United Kingdom 3 weeks ago

Birmingham, England, United Kingdom 1 week ago

West Midlands, England, United Kingdom 2 weeks ago

West Midlands, England, United Kingdom 2 weeks ago

Cannock, England, United Kingdom 1 week ago

Social Media Manager - 13 month fixed term contract

Birmingham, England, United Kingdom 1 week ago

Staffordshire, England, United Kingdom 1 week ago

Birmingham, England, United Kingdom 3 weeks ago

Marketing and Communications Director - Fixed Term Contract

Birmingham, England, United Kingdom 1 day ago

Birmingham, England, United Kingdom 1 day ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.