Interim Head of Social Media

Consult; Greater London; Hybrid; GBP 78,000 - 82,000; Full time

Job summary

Consult is seeking an experienced Interim Head of Social Media to lead a consumer brand's social function during a period of transition. Based in London with hybrid working (2 days in the office), this role requires quick understanding and decisive direction.

You'll manage a small social team, collaborate with agency partners, and ensure high-quality, commercially effective social activity across organic and paid channels.

Qualifications

• Experience leading a B2C social media function and teams.
• Head of Social / senior leadership experience.
• Strong understanding of organic and paid social.
• Experience across LinkedIn, Meta, YouTube and X.
• Prior interim or contract experience preferred.

Responsibilities

• Lead and stabilise the existing social media team with agency partners.
• Oversee integrated organic and paid social.
• Drive brand awareness, engagement and commercial outcomes.
• Combine social content, thought leadership and employee advocacy.
• Use analytics and social listening to optimise performance.
• Support major brand activations, partnerships and sponsorships.

Skills

B2C social leadership

Senior social leadership

Organic and paid social

LinkedIn/Meta/YouTube/X

Interim/contract experience

Job description

Interim Head of Social Media | Consumer Brand

London | Hybrid – 2 days per week

£400 per day / c.£80k FTC

3–6 months | ASAP start

I’m partnering with a well-established consumer brand to appoint an experienced Interim Head of Social Media to provide leadership and direction to an established social function during a period of transition.

This is very much a role for someone who can come in, quickly understand the landscape and get on with it.

You’ll take leadership of a small social team, supported by agency partners, helping to stabilise the function, provide clear direction and ensure the team continues to deliver high-quality, commercially effective social activity.

The role will include:

• Leading and supporting the existing social media team, bringing structure, clarity and confidence
• Overseeing an integrated approach across organic and paid social
• Ensuring content and campaigns continue to drive brand awareness, engagement and commercial outcomes
• Bringing together social content, thought leadership and employee advocacy
• Using analytics, audience insight and social listening to optimise performance
• Supporting major brand activations, partnerships and sponsorship activity

I’m looking for someone who has:

• Strong experience leading a B2C social media function and managing established teams
• Operated at Head of Social / senior social leadership level previously
• A strong understanding of both organic and paid social
• Experience across major platforms including LinkedIn, Meta, YouTube and X
• Ideally, previous interim or contract experience and a genuine preference for this type of assignment

Experience within a regulated industry would be helpful but isn’t essential. B2B exposure would also be advantageous, although the priority is strong B2C social leadership.

This isn’t a hands-on content creation role or an opportunity for someone making their first step into leadership. The business needs an experienced social leader who can provide immediate direction, support and stability.

The initial assignment will be for a minimum of three months, with potential to extend to six months and support the transition to a permanent Head of Social.

Hybrid working is two days per week in the London office, with Thursdays being the core team day.