Insight Analytics Manager

TESCO UK; Welwyn Garden City; Hybrid; GBP 65,000 - 90,000; Full time

Job summary

Tesco Stores Limited seeks a skilled analytics lead to fuse customer feedback with behavioural data, driving insights for a smarter Home Panel. You will craft dashboards, automate reporting, and build scalable tools to support decision-making and panel health.

You will collaborate across Home Panel and Research teams, translating complex analyses into practical guidance while ensuring data quality and governance across datasets.

Qualifications

• Strong experience in customer, behavioural, CRM or panel analytics.
• Advanced SQL skills and experience using tools such as Python, R, Alteryx, Tableau or Power BI.
• Experience applying statistical, predictive or diagnostic analytical techniques.
• Understanding of quantitative research methodologies, including sampling.
• Strong communication and stakeholder management skills.
• Excellent problem-solving skills and the ability to turn complex analysis into practical recommendations.
• A proactive and practical approach with strong attention to detail.

Responsibilities

• Lead the use of our customer research panel combining survey, behavioural and customer data to generate actionable insights.
• Develop tools and automated reporting to support decision making and panel health.
• Coach and share reusable templates (SQL) and dashboards to enhance analytical capability across teams.
• Support ad hoc projects requiring integration of attitudinal and behavioural data.
• Monitor drivers of panellist recruitment, engagement, response and lapse through analytics.
• Develop dashboards and scalable analytical tools to guide panel management.

Skills

Customer analytics

Behavioural analytics

CRM analytics

Panel analytics

SQL

Python

R

Alteryx

Tableau

Power BI

Statistical techniques

Sampling

Communication

Stakeholder management

Problem solving

Tools

Python

R

Alteryx

Tableau

Power BI

Job description

You will lead our work to combine what customers say and what they do by optimising our use of our proprietary customer research panel. You will use advanced analytics to help us understand panellist behaviour, improve panel health and optimise how the panel is used. You will develop insights, tools and automated reporting that help the team make better decisions and maintain an engaged, representative panel. By enabling us to combine survey, behavioural and customer data you will help generate actionable insight, improve research design and support strategic decisions.

• Building behavioural research capability through coaching, guidance and reusable tools such as SQL query templates and automated reports.
• Supporting on ad hoc research projects that require combining attitudinal and behavioural customer data, identifying where behavioural data can add value.
• Understanding the drivers of panellist recruitment, engagement, response and lapse through advanced analytics.
• Monitoring panel and providing guidance on panel usage, sample targeting and survey invitation distribution to support effective and balanced panel management.
• Developing dashboards, automated reporting and scalable analytical tools.
• Improving panel data processes and translating analysis into clear, actionable recommendations for Home Panel and Research teams.
• Acting as the analytical steward for Home Panel data, reviewing key datasets, processes and system outputs to ensure data quality, consistency and fitness for purpose.

• Strong experience in customer, behavioural, CRM or panel analytics.
• Advanced SQL skills and experience using tools such as Python, R, Alteryx, Tableau or Power BI
• Experience applying statistical, predictive or diagnostic analytical techniques.
• Understanding of quantitative research methodologies, including sampling.
• Strong communication and stakeholder management skills.
• Excellent problem-solving skills and the ability to turn complex analysis into practical recommendations.
• A proactive and practical approach with strong attention to detail.

You might know us as a supermarket, technology company or even for our award-winning mobile network. Truth is, we're all of those things, and much more. Our colleagues work with one goal in mind, helping to make every day a little better for our customers, colleagues and communities all over the world. No two customers are the same, neither are our colleagues.

At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. Whether you're just kicking off your career, juggling passions, or navigating big life events, we're here to support you. We always welcome a conversation about flexible working, so talk to us throughout your application about how we can support.

We're proud to be an accredited Disability Confident Leader, where everyone's welcome. That's why we commit to providing a fully inclusive and accessible recruitment process. If you need support with your application, for more information. And if you're interested in joining our team but don't tick every box, don't let that hold you back from applying.

When you join us in this role, you'll be employed by Tesco Stores Limited, the Tesco legal entity responsible for your employment.