Influencer Marketing Manager

Peak21; London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading company in the D2C sector is seeking an Influencer Marketing Manager for their London office. This full-time role involves developing marketing strategies, managing influencer partnerships, and tracking performance while fostering growth in a high-paced startup environment. Ideal for recent graduates passionate about digital marketing and brand building.

Benefits

Opportunity to join a well-funded startup

Work with an experienced team

Competitive compensation package

Qualifications

• Recent graduate or with some experience in influencer marketing.
• Tech literate and able to learn new software easily.
• Strong passion for digital brand building.

Responsibilities

• Develop and implement influencer marketing strategies.
• Manage relationships with influencers, including outreach and negotiation.
• Analyze and report on campaign performance.

Skills

Analytical skills

Customer mindset

Writing

Social media proficiency

Education

Tertiary degree

Job description

At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector.

We are seeking an Influencer Marketing Manager to join one of our portfolio brands which is a well-known 100 million dollar brand in the D2C space.

This position is full time in our London office.

What makes this an exciting opportunity?

• Opportunity to join a well-funded startup with top-tier investors
• Work with a highly experienced and entrepreneurial team
• Competitive compensation package

What You'll Do

• Develop and implement influencer marketing strategies to increase brand awareness and drive sales
• Identify and establish partnerships with YouTube influencers who align with the brand's values and messaging
• Manage relationships with influencers, including outreach, negotiation, and contract management
• Collaborate with cross-functional teams, including creative, social media, and marketing teams, to develop and execute integrated campaigns
• Analyze and report on campaign performance, providing insights and recommendations for future campaigns
• Stay up-to-date with industry trends and best practices, and apply them to influencer marketing campaigns

Who You Are

• A tertiary degree holder
• You are a fresh graduate or have some experience in influencer marketing
• Bonus point if you already have proven track record in YouTube influencer marketing
• You’re an avid social media user and have a strong passion for digital brand building
• You’re thorough and detail-oriented, and are good at following processes
• You’re coachable and dedicated to continuous personal improvement and professional growth
• You love to keep things organized!
• You take initiative and are driven by passion
• You are tech literate and can learn new software with ease
• You thrive in a high growth environment and enjoy a startup team culture

If you have never received training in writing a cover letter before, please search online for guidelines on how to write a cover letter. We take cover letters very seriously!

We don't require previous experience in influencer marketing for this role. We can teach you the tools of the trade. What's important is that you have the fundamental skills (customer mindset, writing, analytical skills) and attitude (a willingness to learn and eagerness to make winning ads)!

What languages do you speak, read and write fluently?*

How comfortable are you with excel? Please explain in detail.*

What are some consumer/DTC brands that you like or admire? What do you think makes them successful?

We review a lot of responses daily, and AI-generated ones are often easy to spot. We value authenticity over completeness, so feel free to skip a question if you're unsure. Otherwise, we encourage you to try to think beyond common examples like Glossier, Gymshark, Rare Beauty, Ryanair, and Duolingo—we’re looking for fresh, original perspectives that reflect your own voice!*

What are some consumer/DTC brands that you think are doing a great job with social media? Why?

We review a lot of responses daily, and AI-generated ones are often easy to spot. We value authenticity over completeness, so feel free to skip a question if you're unsure. Otherwise, we encourage you to try to think beyond common examples like Glossier, Gymshark, Rare Beauty, Ryanair, and Duolingo—we’re looking for fresh, original perspectives that reflect your own voice!*

Are you currently based in London? If not, why do you want to move to London? (Please note that we are only hiring in London for this role!)*

Do you need visa sponsorship to work in the UK?*