Influencer Marketing Executive

JR United Kingdom; Stockport; On-site; GBP 25,000 - 35,000; Full time

Job summary

A leading brand in the eyelash sector is seeking an Influencer Marketing Executive in Stockport. This role involves managing influencer campaigns, budgets, and marketing activities focused on TikTok and product affiliates. The ideal candidate will possess creativity and a strong interest in beauty products, alongside experience in the influencer marketing realm.

Qualifications

• Experience with influencer marketing and managing budgets is crucial.
• Knowledge of TikTok Shop and affiliate marketing is essential.
• Detail-oriented with a passion for beauty and creativity.

Responsibilities

• Manage influencer activities and oversee marketing budget.
• Handle gifting programs and maintain PR lists.
• Propose content ideas to expand reach and track trends.

Skills

Passion for Influencer Marketing

Experience managing budgets

Interest in beauty products

Strong knowledge of TikTok Shop

Creative

Organized

Attention to detail

Job description

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Influencer Marketing Executive, Stockport

Client:

Location: Stockport, United Kingdom

Job Category: Other

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EU work permit required: Yes

Job Views:

4

Posted:

04.06.2025

Expiry Date:

19.07.2025

Job Description:

REPORTS TO: Influencer and Partnerships Manager

BUSINESS OVERVIEW: Tatti Lashes is a global brand in the eyelash sector, selling products in over 100 countries. They have over 2 million online customers and products available in retailers like Superdrug (850 stores) and Asos.

JOB OVERVIEW: The Influencer and Marketing Executive will manage influencer marketing activities, focusing on paid influencer campaigns, TikTok Shop, Affiliates, and supporting general marketing tasks as needed.

OBJECTIVES OF THIS ROLE

• Manage daily influencer activities with the Influencer and Partnerships Manager.
• Oversee the paid marketing budget and monitor ROI for strategic decisions.
• Handle the gifting program and maintain the PR list.
• Lead the TikTok Shop affiliates program, manage platform activities, and coordinate with creators and paid ads team.
• Research and identify relevant influencers, focusing on key territories and channels.
• Propose new content and campaign ideas to expand reach.
• Identify growth opportunities in influencer marketing by tracking trends.
• Support on shoot days, events, and offline marketing opportunities.
• Assist the marketing team with daily tasks on the Shopify platform.

MUST HAVE:

• Passion for Influencer Marketing with a proactive attitude.
• Experience managing budgets and measuring ROI.
• Interest in beauty products.
• Strong knowledge of TikTok Shop, including product listings and working with influencers/affiliates.
• Creative, confident, and trend-aware.
• Organized with attention to detail.