Individual Giving Executive

The Air Ambulance Service Limited; Rugby; Hybrid; GBP 26,000 - 36,000; Full time

Benefits offered by this job

Enhanced annual leave

Annual leave purchase

Core hours 10-15

Enhanced sick pay

Life assurance

Blue Light Card

Employee Assistance Programme

Job summary

The Air Ambulance Service Limited is seeking an Independent Giving Executive to lead campaigns across direct mail, digital and other fundraising channels. You will plan, deliver, and evaluate campaigns to attract, retain and inspire supporters, using data and insight to maximise income and improve the supporter journey.

Hybrid role in Rugby with core hours 10:00am – 15:00pm, 37.5 hours per week. You’ll work with a passionate team, manage external suppliers, and ensure campaigns are on time, on

Qualifications

• Proven direct marketing campaign management experience or two years' fundraising experience.
• Strong project management and organisational skills, able to handle multiple campaigns and deadlines.
• Experience coordinating with external suppliers, agencies or service providers.
• Excellent written and verbal communication, including copywriting and briefing.
• Experience budgeting and tracking expenditure within financial parameters.
• Ability to analyse data and campaign performance to inform planning.

Responsibilities

• Plan, deliver and evaluate supporter acquisition, retention and development campaigns across direct mail, digital and other channels.
• Project manage campaigns from concept to completion within time and budget.
• Coordinate activity between fundraising, marketing, communications, data and external partners.
• Maintain campaign plans, schedules and logs with key milestones and deadlines.
• Brief, coordinate and manage external agencies and suppliers to ensure value and service levels.
• Monitor income and expenditure, track costs against budgets, highlight variances.

Skills

Direct marketing

Campaign management

Project management

Budget management

Data analysis

Copywriting

Excel

Supplier coordination

CRM database

Microsoft Office

Tools

CRM database

Microsoft Office

Job description

Join Our Lifesaving Team

Individual Giving Executive

Ready to use your fundraising expertise to make a real difference? As our Individual Giving Executive, you'll deliver innovative campaigns that attract, retain and inspire supporters, helping to fund our lifesaving services. Working with a passionate and supportive team, you'll use data, insight and creativity to maximise income and enhance the supporter experience. Every campaign you deliver will help ensure we can continue being there when people need us most.

Location: Hybrid, RugbyCV21 3RQ

Hours: Full time, 37.5 hpw

What We Offer:

• Enhanced annual leave, with even more added as your service grows
• Additional annual leave purchase options
• Core working hours 10:00am – 15:00 pm
• Enhanced sick pay
• Life assurance
• Blue Light Card eligibility and access to generous discount schemes
• A supportive, purpose-driven team
• Access to our comprehensive Employee Assistance Programme

What You’ll Be Doing:

Campaign Planning and Delivery

• Support the Individual Giving Manager to plan, deliver and evaluate supporter acquisition, retention and development campaigns across direct mail, digital and other fundraising channels.
• Project manage campaigns from concept through to completion, ensuring all activity is delivered on time, within budget and to agreed objectives.

Campaign Management

• Act as the central point of contact for campaign delivery, coordinating activity between fundraising, marketing, communications, data and external partners.
• Maintain campaign plans, schedules and action logs, ensuring key milestones and deadlines are achieved

Supplier Management

• Brief, coordinate and manage external agencies, printers, mailing houses and suppliers to ensure delivery against agreed service levels.
• Obtain and evaluate quotes for campaign activity, ensuring best value and cost-effective delivery.

Financial Management

• Maintain accurate records of campaign expenditure and income
• Track campaign costs against approved budgets and proactively highlight risks or variances.

Data &Reporting

• Monitor campaign performance and prepare regular reports on income, expenditure and key performance indicators.
• Analyse campaign results and supporter behaviour to help inform future campaign planning and optimisation

Supporter Development and Digital Fundraising

• Support the delivery of supporter stewardship and retention communications, including newsletters and appeals.
• Identify opportunities to improve supporter journeys, engagement and lifetime value

Compliance and Governance

• Ensure all activity is delivered in line with Fundraising Regulator Code of Fundraising Practice, Gambling Commission requirements, GDPR and charity policies
• Support compliance reviews and maintain accurate records to meet audit and governance requirements.

What We’re Looking For:

Essential

• Proven direct marketing campaign management experience or a minimum of two years' experience working in fundraising.
• Strong project management and organisational skills, with the ability to manage multiple campaigns, deadlines and competing priorities simultaneously.
• Experience of working with external suppliers, agencies or service providers to deliver successful outcomes.
• Excellent written and verbal communication skills, including copywriting, proofreading and briefing.
• Experience of monitoring budgets, expenditure or project costs and working within agreed financial parameters.
• Ability to analyse data and campaign performance, using insights to inform recommendations and future activity.
• Excellent time management skills, with the ability to prioritise workload and meet deadlines in a fast-paced environment.
• Strong IT skills, including Microsoft Office applications, particularly Excel.

Desirable

• Experience working within Individual Giving, direct marketing or supporter acquisition and retention programmes.
• Experience of direct mail campaign planning and production.
• Experience of using a CRM database.
• Experience of purchase order processing, invoice management and budget administration.
• Knowledge of fundraising regulation, GDPR and data protection requirements.
• Experience within the charity or not-for-profit sector.
• Marketing, fundraising or project management qualification.

Compliance Responsibilities

In addition to specific compliance requirements within your area of expertise, you also hold responsibility in your specialism for:

• Health & Safety and Environment
• Safeguarding
• Data Protection
• Equality, Diversity, and Inclusion
• Quality

You are expected and encouraged to raise and elevate appropriately any potential breaches or areas for improvement regarding the above.

The role is subject to a BasicDBScheck.

Environment

the hiring manager deem there to be enough suitable applicants. We are currently recruiting for this role directly and do not require agency assistance at this time. If you have applyed for this role within the last 6 months, please be aware your application may be automatically declined.