In-Store GTM & Category Marketing Lead

Currys-

Greater London

Sur place

GBP 36 000 - 48 000

Plein temps

14 jours+

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Avantages offerts par ce poste

Discounts at Currys stores
Life Assurance and Sharesave
Wellbeing initiatives including cycle/
Aviva Digital GP app

Résumé du poste

Currys London Campus at Waterloo is seeking a full-time, fixed-term Marketing and Category Execution specialist in London. You will plan and deliver the category marketing calendar, own selling execution, and build clear category briefs for store teams across multiple sites.

You’ll demo, train, and partner with store managers to drive high-value sales while monitoring performance metrics and optimization opportunities.

Qualifications

  • Experience in retail marketing, selling or category execution.
  • Experience working with store teams in a multi-site retail environment.
  • Ability to span retail marketing and selling with customer interaction.
  • Experience planning and executing in-store marketing campaigns (POS, supplier activation, display).
  • Confidence coaching store teams on selling techniques and motivating colleagues.
  • Strong data skills to track category performance and turn insights into action.
  • Strong communication skills to brief store managers and colleagues clearly.
  • Store-first mindset for practical execution in a busy retail environment.

Responsabilités

  • Plan and deliver the category marketing calendar — managing POS, signage, campaign activation and display presentation in line with the commercial plan.
  • Own the selling execution agenda for the category, making sure colleagues are confident and consistently applying the LIFE framework to convert customers into high-value sales.
  • Build and maintain the integrated category brief for store teams — a single, clear guide covering what to sell, how to present it and what the priority outcomes are.
  • Own demo execution across the category, making sure fixtures are maintained and colleagues are equipped to use demo as a real conversion tool.
  • Developing category-specific selling guides and training content, working with L&D to keep product knowledge accurate and useful for the selling environment.
  • Being the go-to contact for store teams on all category execution matters — visiting stores regularly and making sure their feedback shapes future planning.
  • Tracking category conversion, basket value and attachment rates, spotting and addressing performance gaps across the estate.

Connaissances

Retail marketing
Category execution
Store-facing communication
Data analysis
Campaign activation

Description du poste

Currys London Campus at Waterloo is seeking a full-time, fixed-term Marketing and Category Execution specialist in London. You will plan and deliver the category marketing calendar, own selling execution, and build clear category briefs for store teams across multiple sites.

You’ll demo, train, and partner with store managers to drive high-value sales while monitoring performance metrics and optimization opportunities.

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