Impactful Digital Designer for Email, Web & UX

Bupa; Greater London; On-site; GBP 32,000 - 52,000; Full time

Job summary

Bupa is seeking a Digital Designer to craft engaging digital experiences across email, web and digital channels, helping to grow the brand and improve customer engagement. You’ll work with a collaborative Marketing and Digital Team, across global markets, ensuring a consistent yet locally relevant brand experience.

The role emphasizes UX/UI best practices, accessibility, and continuous learning, with opportunities to shape digital content strategy and contribute to onboarding new team members.

Qualifications

• Degree or equivalent experience in a relevant design discipline.
• Substantial experience in a digital design role.
• Strong English written and spoken communication.
• Experience creating assets for email, web landing pages, HTML5 banners and social media.
• Ability to manage multiple priorities and meet deadlines.
• Proactive learner with curiosity to keep learning and create great digital experiences.

Responsibilities

• Create high-quality digital content across email marketing, website landing pages, digital banners and social media.
• Support the delivery of creative digital campaigns and business-as-usual content that helps drive customer engagement, growth and retention.
• Work closely with stakeholders across the business to understand requirements and provide creative input and recommendations.
• Use customer insights, data and analytics to inform design decisions and improve digital performance.
• Champion best practice in user experience (UX), user interface (UI) design and accessibility.
• Help maintain and protect Bupa's brand standards, ensuring all content aligns with brand and regulatory requirements.
• Research new technologies, tools and design trends to bring fresh thinking to the team.
• Support process improvements that enhance efficiency, quality and the overall customer experience.
• Contribute to onboarding and sharing knowledge with new team members when needed.

Skills

Adobe Creative Suite

Figma

Typography & layout

Email & web assets

English communication

Education

Degree or equivalent in design

Tools

Illustrator

Photoshop

HTML & CSS basics

Job description

Bupa is seeking a Digital Designer to craft engaging digital experiences across email, web and digital channels, helping to grow the brand and improve customer engagement. You’ll work with a collaborative Marketing and Digital Team, across global markets, ensuring a consistent yet locally relevant brand experience.

The role emphasizes UX/UI best practices, accessibility, and continuous learning, with opportunities to shape digital content strategy and contribute to onboarding new team members.