Iberia Regional Merchandising Leader

Primark Stores Limited; Reading; On-site; GBP 42,000 - 64,000; Full time

Benefits offered by this job

Healthcare

Pension

Bonus potential

27 days leave

Bank holidays

Tax Saver Tickets

Fitness centre

Subsidised cafeteria

Job summary

Primark Stores Limited in Reading is seeking a Regional Planner to shape Iberia product ranges, ensuring offerings reflect local customers and emerging market trends. You will partner with Buying, Merchandising and Design to turn insights into actions that drive range performance across stores and capsule concepts.

This role requires strong analytical skills, mastery of grading, sizing and forecasting, and the ability to influence senior stakeholders.

Qualifications

• 5+ years’ experience in Product Merchandising or Branch Merchandising, operating at Merchandiser level with end-to-end category ownership, ideally within a fast-paced fashion retail environment.
• Strong expertise in grading, range building, forecasting and trading analysis, with advanced Excel skills and experience using merchandising, planning and analytics systems.
• Proven ability to influence and challenge senior stakeholders across Buying, Merchandising and Design, using data-driven insights to shape product strategy and commercial decisions.
• Excellent communication and presentation skills, with the ability to translate complex data and market trends into clear, compelling recommendations.
• Highly organised, detail-oriented and able to manage multiple priorities, delivering high-quality outcomes in a dynamic retail environment.
• A proactive and collaborative approach, with the credibility to build strong cross-functional relationships, drive alignment and identify opportunities for continuous improvement.

Responsibilities

• Define and deliver Iberia-specific product ranges, using market, customer, climate and location insights to shape store, category and country-level plans.
• Lead grading, option planning and sizing analysis, providing clear recommendations to Buying, Merchandising and Design teams.
• Monitor sales performance, competitor activity and market trends to identify growth opportunities and optimise range profitability.
• Partner with cross-functional teams, including Space Planning, Retail and Product, to ensure the right products are ranged in the right stores with the right space allocation.
• Act as a trusted advisor across the business, delivering insight-led reports and presentations that influence product direction, investment decisions and trading actions.
• Drive alignment between global product strategy and Iberia commercial priorities, ensuring local customer needs are reflected across seasonal, promotional and capsule ranges.

Skills

Product Merchandising

End-to-end ownership

Grading

Range building

Forecasting

Trading analysis

Excel

Data-driven insights

Stakeholder influence

Communication skills

Tools

Merchandising systems

Forecasting tools

Analytics systems

Excel

Job description

Primark Stores Limited in Reading is seeking a Regional Planner to shape Iberia product ranges, ensuring offerings reflect local customers and emerging market trends. You will partner with Buying, Merchandising and Design to turn insights into actions that drive range performance across stores and capsule concepts.

This role requires strong analytical skills, mastery of grading, sizing and forecasting, and the ability to influence senior stakeholders.