Hybrid Digital Marketing Lead - Drive Growth & Transformation

Hib. Ltd; England; Hybride; GBP 60 000 - 85 000; Plein temps

Avantages offerts par ce poste

Hybrid working

Life Assurance Policy

Health care cash plan

Private Medical Insurance

Enhanced Parental Leave

Charity volunteering days

Training and Development

Résumé du poste

Hib. Ltd is seeking a Digital Marketing Lead/Manager to shape and lead a broad digital agenda across websites, CRM, automation and data. You will balance hands-on delivery with strategic direction, driving growth across mirrors, furniture and lighting categories.

You will build a scalable MarTech stack, optimise acquisition, and apply AI-enabled techniques while collaborating across Marketing, Sales, Product and IT to achieve measurable impact.

Qualifications

• Broad, hands-on digital marketing experience.
• CRM and marketing automation experience, ideally HubSpot.
• Experience leading or playing a significant role in a website redesign or re-platform.
• Strong knowledge of SEO, with an understanding of AI-led discovery, paid media, email, social and digital acquisition.
• A good understanding of MarTech and how CRM, CMS, PIM, ERP, analytics and other platforms connect.
• Strong analytical and commercial skills, with the ability to turn data into action.
• Experience briefing, challenging and managing agencies and partners.

Responsabilités

• Shape and deliver hib's digital marketing strategy, helping drive growth across existing and emerging product categories.
• Transform our digital customer experience by enhancing our website, customer journeys and online engagement across multiple audiences.
• Build and develop our CRM, marketing automation and data capabilities to create more personalised and effective customer experiences.
• Drive the adoption of AI, automation and new technologies, helping the business improve marketing performance, insight and productivity.
• Increase brand visibility and demand generation through effective SEO, AI-led search, paid media, email and social media strategies.
• Use data and performance insights to continually improve digital effectiveness and maximise return on marketing investment.
• Lead and develop our social media presence and online communities, creating meaningful engagement with customers and stakeholders.
• Collaborate across Marketing, Sales, Product and IT to embed digital thinking throughout the customer journey.
• Build strong relationships with agency and technology partners, ensuring hib continues to develop best-in-class digital capabilities.
• Develop and inspire digital capability within the business, including coaching and supporting team members to achieve their full potential.

Connaissances

Digital marketing

HubSpot CRM

SEO

Paid media

Email marketing

Social media

Data analytics

Outils

HubSpot

CMS

PIM

ERP

Description du poste

Hib. Ltd is seeking a Digital Marketing Lead/Manager to shape and lead a broad digital agenda across websites, CRM, automation and data. You will balance hands-on delivery with strategic direction, driving growth across mirrors, furniture and lighting categories.

You will build a scalable MarTech stack, optimise acquisition, and apply AI-enabled techniques while collaborating across Marketing, Sales, Product and IT to achieve measurable impact.