Hybrid Digital Marketing Exec: PPC & LinkedIn for B2B

Synergy Resourcing Solutions; Norwich; Hybrid; GBP 24,000 - 32,000; Full time

Job summary

Synergy Resourcing Solutions in Norwich/London hybrid environment seeks a Digital Marketing Executive to join a creative digital team. You will contribute across paid social, Google Ads, organic social and performance marketing to drive B2B campaigns.

You will plan, deliver and optimise multi-channel campaigns, collaborating with digital, client services, design and development teams to improve results and client satisfaction.

Qualifications

• 1+ years of experience in a digital marketing role.
• Experience with multi-channel digital campaigns.
• Experience running paid social campaigns.
• Experience with LinkedIn marketing, including paid campaigns.
• Experience supporting or managing Google Ads campaigns.
• Understanding of paid search setup and optimization.
• Experience analysing and reporting on campaign performance.
• Familiarity with GA4 and analytics tools.
• Strong written communication and attention to detail.
• Ability to manage multiple campaigns and deadlines.

Responsibilities

• Support the planning and delivery of multi-channel digital campaigns.
• Set up, manage and optimise paid LinkedIn campaigns.
• Support organic LinkedIn activity, including posts and assets.
• Set up, manage and optimise Google Ads campaigns, primarily Search.
• Carry out audience and keyword research.
• Write ad copy and support campaign testing.
• Monitor campaign performance and make regular optimisations.
• Use Google Ads, LinkedIn Campaign Manager and GA4 to track performance.
• Produce client reports with clear performance insights and recommendations.
• Support campaign scheduling, delivery and budget tracking.
• Keep internal teams updated on campaign status and performance.
• Work with design, client services and development teams on campaign requirements.
• Support client proposals, pitches and tenders.
• Identify opportunities to improve website journeys and overall campaign performance.

Skills

Paid social

Google Ads

LinkedIn marketing

Campaign reporting

Multi-channel campaigns

Time management

Attention to detail

Tools

Google Ads

LinkedIn Campaign Manager

GA4

Job description

Synergy Resourcing Solutions in Norwich/London hybrid environment seeks a Digital Marketing Executive to join a creative digital team. You will contribute across paid social, Google Ads, organic social and performance marketing to drive B2B campaigns.

You will plan, deliver and optimise multi-channel campaigns, collaborating with digital, client services, design and development teams to improve results and client satisfaction.