Hybrid B2B Marketing Campaign Lead

Wilmington plc; Tyburn; Hybrid; GBP 30,000 - 34,000; Full time

Benefits offered by this job

25 Days Annual Leave

Additional Holiday Purchase

Hybrid Working

Performance-Related Bonus

Life Assurance

Vitality Private Healthcare

Subsidised Gym Memberships

Cycle to Work scheme

Discount Vouchers

Access to Wellbeing Resources

Job summary

Wilmington plc is seeking a Marketing Campaign Executive to lead multi-channel campaigns across email, web, paid media and social. You’ll work with content, creative and performance teams to turn marketing plans into campaigns that drive lead generation and measurable business growth.

You will build, deploy and coordinate assets, ensure QA, monitor campaigns, and maintain documentation while collaborating with internal teams to drive successful launches across multiple business units.

Qualifications

• Experience with marketing automation platforms (Marketo or similar).
• Experience writing, editing and repurposing marketing content across multiple channels.
• Strong organisational skills with the ability to manage multiple projects and deadlines.

Responsibilities

• Build and deploy campaigns across email, web, paid media and social.
• Set up campaign tracking, attribution, audience segmentation and reporting structures.
• Perform QA checks across assets, links, tracking codes and journeys.
• Create and adapt tactical marketing content including emails, social posts and landing pages.
• Coordinate asset delivery and timelines across stakeholders.
• Manage multiple campaigns across business units and monitor live performance.

Skills

Content creation

Stakeholder management

Organisational skills

Attention to detail

Campaign execution

Email marketing

Tools

Marketo

Job description

Wilmington plc is seeking a Marketing Campaign Executive to lead multi-channel campaigns across email, web, paid media and social. You’ll work with content, creative and performance teams to turn marketing plans into campaigns that drive lead generation and measurable business growth.

You will build, deploy and coordinate assets, ensure QA, monitor campaigns, and maintain documentation while collaborating with internal teams to drive successful launches across multiple business units.