Heritage Social Media Manager — Content & Campaigns

Belvoir Castle; Grantham; On-site; GBP 32,000 - 36,000; Full time

Benefits offered by this job

Company pension

Free on-site parking

Job summary

Belvoir Castle in Grantham, United Kingdom, is seeking a proactive Social Media Manager to deliver the estate's marketing strategy. You will lead content creation, manage social channels, and support broader marketing tasks in a heritage environment.

The ideal candidate has a degree in Digital Marketing or related field, strong written communication, and proficiency with Canva and video tools. Weekend events and occasional evenings may be required.

Qualifications

• A degree in Digital Marketing, Marketing, Communications, Media, or a related field (or equivalent experience).
• Strong working knowledge of major social media platforms and current digital practices.
• Excellent written communication skills.
• Good visual awareness, with confidence in photography and video capture.
• Strong organisational skills and attention to detail.
• Proficiency in Microsoft Office applications.
• Ability to work both independently and collaboratively within a team.
• Experience using content creation tools such as Canva and Adobe Premiere Pro.
• Familiarity with analytics tools such as Meta Business Suite, TikTok Analytics, and Google Analytics.
• Previous experience within marketing, social media, tourism, hospitality, or heritage.

Responsibilities

• Assist in the planning, creation, and scheduling of content across Instagram, Facebook, TikTok and X
• Produce high-quality photography and video content aligned with the Belvoir Castle brand
• Write captions and written content that reflect the estate's tone of voice and enhance engagement
• Monitor social channels, respond to comments and enquiries, and support community engagement
• Track performance metrics, report on growth and engagement, and suggest improvements
• Stay informed of digital trends and propose new ideas to enhance our online presence
• Assist in the development and distribution of email marketing campaigns and newsletters
• Provide administrative support including filing, scheduling and maintaining contact lists
• Coordinate with internal teams, suppliers and external partners to support campaigns and events
• Assist with press and media enquiries where required
• Support marketing activity for seasonal events and key visitor initiatives

Skills

Digital Marketing

Social media

Content creation

Photography

Video editing

Written communication

Organisational skills

Canva

Adobe Premiere Pro

Analytics tools

Heritage sector experience

Education

Degree in Digital Marketing / Marketing / Communications

Tools

Canva

Adobe Premiere Pro

Meta Business Suite

TikTok Analytics

Google Analytics

Job description

Belvoir Castle in Grantham, United Kingdom, is seeking a proactive Social Media Manager to deliver the estate's marketing strategy. You will lead content creation, manage social channels, and support broader marketing tasks in a heritage environment.

The ideal candidate has a degree in Digital Marketing or related field, strong written communication, and proficiency with Canva and video tools. Weekend events and occasional evenings may be required.