Head of Motor Customer Value & Proposition

BNP Paribas Personal Finance; Metropolitan Borough of Solihull; Hybrid; GBP 90,000 - 125,000; Full time

Job summary

BNP Paribas Personal Finance Group in Solihull is hiring a Head of Motor Customer Value & Proposition. You will lead the Mobility Marketing strategy, own the TCM, loyalty and renewal propositions, and partner with OEMs and retailers to deliver compelling finance offers.

The role requires strategic vision, strong stakeholder management, and a track record of launching market-leading mobility products. Hybrid work model offers collaboration with teams while enabling flexible working.

Qualifications

• Strong mobility product knowledge and market awareness.
• Experience designing loyalty and renewal propositions.
• Experience in B2B2C or automotive financing partnerships.

Responsibilities

• Develop Mobility Marketing strategy and customer propositions.
• Lead end-to-end TCM, loyalty, and renewal offerings.
• Collaborate with OEMs and retailers to drive growth.
• Benchmark PF UK Mobility against competitors and evolve offerings.

Skills

Mobility product knowledge

OEM relationship management

Loyalty & renewal propositions

Job description

Head of Motor Customer Value & Proposition

Location: Solihull; a flexible hybrid working model which supports you as well as enabling you to work collaboratively with your colleagues

Contract: Full-time, Permanent

About Us

At BNP Paribas Personal Finance, we’re part of a global banking group with a simple mission: to provide straightforward consumer finance solutions that help customers make responsible financial decisions. We partner with leading UK retailers and brands to support their customers finance purchases responsibly.

The Role

As an integral leader within our Mobility Finance department, this role offers the opportunity to shape and deliver our Mobility Marketing strategy, customer propositions and future growth agenda. With ownership of the TCM, loyalty and renewal propositions, the focus will be on developing market-leading solutions that strengthen customer engagement, maximise retention and support sustainable sales growth and fair profitability across OEM partners, retailers and PF UK.

Working closely with key stakeholders and partners, the role will lead the development and launch of innovative products, propositions and commercial offers that create incremental value and strengthen long-term OEM relationships. A key priority will be identifying opportunities for greater integration, ensuring our solutions continue to evolve in line with the needs of customers and partners.

Ultimately, this role brings together commercial insight, customer focus, innovation and strong relationship management to enhance our market position, deepen strategic partnerships and drive sustainable growth and profitability.

Key Responsibilities

• Partner closely with the Mobility Management Team to develop and deliver the Mobility Marketing strategy, supporting defined growth and targets, strengthening existing partnerships, and enhancing brand value.


• Create and deliver marketing campaigns to support OEM finance offers


• Actively benchmark the PF UK Mobility proposition against competitor solutions and lead the design and ongoing evolution of the PF UK Mobility product


• Own the end-to-end TCM, loyalty, and renewal proposition and solution (P360 or equivalent), with clear accountability for performance and outcomes


• Develop and champion new products, operating models, and services that deliver tangible value to OEMs/brands and generate incremental revenue, with a particular focus on the white-label solutions to maximise the commercial and strategic value


• Liaise cross-functionally to gather requirements and develop tailored solutions for prospective new partners.

Skills & Attributes

• Strong mobility product knowledge


• OEM relationship management


• Proven track record of successfully designing, implementing and developing TCM, renewal, and loyalty propositions, delivering measurable improvements in retention and customer engagement


• Outstanding track record in Marketing development gained within B2B2C blue chip lending business.

Could this be you?

Making a positive impact is at the heart of everything we do. We’re looking for people who live by our values, who are positive, brave, and own it. Don’t let confidence hold you back. You don’t need to meet every requirement - if you have around 75% of the skills and the right attitude, we’d love to hear from you.

What’s in it for you

As a Top Employer UK, we offer a supportive, inclusive environment and a flexible benefits package that you can tailor to your lifestyle. Highlights include:

• Competitive salary and comprehensive package, contributory pension, and health cash plan


• Opportunity to buy/sell holiday giving you even more control over your work-life balance


• Flexible benefits including private medical insurance and lifestyle discounts


• A culture that values collaboration, development, and wellbeing

We’re committed to creating an inclusive workplace and ensuring equal opportunities for all, regardless of age, disability, gender, identity, race, religion, sexual orientation, or background.