Head of Marketing - Payments

Space Executive; Greater London; On-site; GBP 70,000 - 100,000; Full time

Job summary

A fast-growing payment scale-up is seeking a Head of Marketing to lead their marketing team, define strategies, and drive demand generation. The ideal candidate will have extensive B2B marketing experience in fintech, focusing on data-driven outcomes and brand management.

Qualifications

• 7+ years in B2B marketing with growth in fintech/payments.
• Proven experience in digital-first marketing strategies.

Responsibilities

• Build and mentor a high-performing marketing team.
• Drive full-funnel demand gen and ABM campaigns.
• Own brand narrative and lead PR strategy.

Skills

B2B Marketing

Demand Generation

Brand Management

Data Analysis

Job description

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Currently partnered with a fast growing payment scale up who have just received a £4m injection of cash!

The business offer various payment solution - Payment Gateway, Open Banking Payments, Direct Debit, Real-time payments.

Key verticals include - Financial Services, Ecommerce, and Ticketing.

Clients include - Rangers FC, Flutterwave, Verto, Oakbrook and many others.

The Role:

Lead & Inspire

• Build and mentor a high-performing marketing team, fostering a culture of innovation, creativity, and accountability.
• Define and deliver a holistic marketing strategy that connects brand and performance to business outcomes.
• Set clear KPIs, own the marketing budget, and use data to continually optimise for impact.

Demand Generation

• Drive full-funnel demand gen and ABM campaigns incorporating across digital, content, ABM, events, and paid media to attract, convert, and nurture high-value leads.
• Align closely with Sales and Product to ensure marketing directly supports pipeline growth

Brand & Positioning

• Own our brand narrative — ensuring consistent, compelling messaging across every touchpoint.
• Lead our PR and comms strategy, including thought leadership and media presence, to elevate the brand in the market.

Insights & Innovation

• Stay ahead of fintech and payments trends, using insight to inform strategy and keep them at the forefront of innovation.

Requirements:

• 7+ years in B2B marketing with a track record of driving growth in fintech/payments
• Proven experience leading digital-first, product-led marketing strategies.
• Strong across the full marketing mix: brand, demand gen, content, product marketing, PR, events, and partnerships.
• Data-savvy and ROI-focused, with a bias toward action and outcomes.

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Financial Services and Technology, Information and Media

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