Head of Marketing

JR United Kingdom; Preston; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

A leading company in video technology seeks a Product Marketing Lead to define strategies for go-to-market initiatives. This role offers the chance to collaborate with leadership and drive pipeline expansion, ideal for candidates experienced in optimization and demand generation within fast-paced environments. Join a vibrant team pushing the boundaries of innovation in video tech, with flexible work options and professional growth opportunities.

Benefits

Flexible working arrangements

Remote work options

Professional development opportunities

Innovative work environment

Qualifications

• 8+ years experience in product marketing.
• Proven scaling experience with technical startups or enterprises.
• Ability to translate complex technical capabilities.

Responsibilities

• Define strategy and support execution of GTM motion.
• Build demand for both product-led and sales-led motions.
• Craft messages that resonate with CEOs, CTOs, CFOs.

Skills

Product marketing

Demand generation

ROI tracking

Performance measurement

Technical translation

Job description

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At Qencode, we are proud to be at the cutting edge of video technology. As a U.S.-based company, we have established ourselves as a trusted technology partner to some of the world’s leading organizations, including Fortune 500 companies like NVIDIA, AWS, Google, and DigitalOcean. In 2019, we released our Per-Title Encoding AI model, allowing users to maximize video compression while maintaining quality for video files. We have continued to expand our offering to democratize video APIs for developers around the world, and have recently released our latest Speech-to-Text offering for automatic subtitles and transcripts.

In this role, you’ll collaborate closely with our leadership to develop and execute integrated go-to-market strategies that span both product-led and sales-led growth motions. You will be the main person driving and measuring our pipeline expansion.

If you have a passion for transforming technical innovations into market-leading growth stories, thrive in the autonomy of a startup environment, making strategic decisions that directly impact company revenue, and get energized by wearing multiple hats, we’d love to have you on board!

Responsibilities

• Define strategy and support execution of GTM motion
• Build demand for both product-led and sales-led motions
• Identify and execute on the right marketing channels and levers
• Craft messages that resonate with CEOs, CTOs, CFOs and developers
• Create closed-loop metrics to measure what's working

Qualifications

• 8+ years experience in product marketing
• Proven 0-to-1 or 1-to-10 scaling experience with Technical Startups or Enterprises
• Experience building demand for both product-led and sales-led motions
• Ability to translate complex technical capabilities into compelling value propositions
• Skilled in ROI tracking and performance measurement fundamentals
• An opportunity to work on the latest video technology in a fast-paced and dynamic environment.
• Work directly with the founding team.
• Innovation where new ideas are encouraged and rewarded.
• Exposure to a wide range of work experience.
• Flexible working arrangements, including remote work options.
• Professional development and career growth opportunities.

About Us

Providing value, innovation and excellence are at the heart of everything we do at Qencode. We’re committed to pushing the boundaries of video technology in our rapidly evolving world and we would love for you to join us on this journey. Please apply so we can schedule an interview.