Head of Global Marketing

Paladone Products; Kingston Buci; Hybrid; GBP 90.000 - 150.000; Vollzeit

Benefits dieser Stelle

Flexible hours

Hybrid working

Wellbeing days

Christmas closure

Birthday half-day

Company events

Health & wellbeing support

Staff discount 35%

Training & ILM programmes

Zusammenfassung

Paladone is seeking a Head of Global Marketing to lead the Global Marketing team, set the strategy and align with Sales, E‑commerce, Product Development and Licensing. You will drive brand positioning, governance and global launch excellence for Paladone and WeCool Toys.

You’ll partner with licensors and senior leaders to ensure commercially grounded decisions, embedding a high‑performing culture while steering digital, content and channel marketing across markets.

Qualifikationen

• Proven experience at Head of or senior leadership level delivering strategy and results.
• Strong track record building accountable, high-performing teams.
• Ability to influence peers in Sales, E-commerce, Product Development and Licensing.
• Extensive digital, social, content, PR, influencer, events and retail marketing expertise.
• Commercial acumen with ROI budgeting and forecasting experience.
• Experience with licensed consumer products and entertainment brands.
• Experience managing websites, content ecosystems and digital assets.
• Familiarity with project management tools like Monday.com.

Aufgaben

• Set global marketing vision, strategy, priorities and investment plan.
• Lead and develop a high-performing Marketing leadership team.
• Coach others, remove barriers and guide day-to-day execution when needed.
• Partner with Sales, E-commerce, Product Development and Licensing on plans.
• Use insight and market data to identify opportunities and risks.
• Own global brand positioning and marketing governance across markets.
• Deliver cohesive global launch strategies and toolkits.
• Drive evolution of digital, e-commerce, content and channel marketing.
• Oversee trade shows, agencies and external partnerships and approvals.
• Maintain senior relationships with licensors and partners.

Kenntnisse

Head of Marketing

Senior Leadership

Brand Strategy

Digital & Social Marketing

Data-Driven Decisions

Cross-Functional Partnering

Licensing/Entertainment Knowledge

Team Leadership & Development

Tools

Monday.com

Jobbeschreibung

Location: Shoreham By Seas, West Sussex (3 days Office/ 2 Day Remote)

Department: Global Marketing

Join an Award Winning Team. Work with World-Famous Brands.

Are you a strategic marketing leader with a passion for building global brands, delivering commercially focused campaigns and developing high-performing teams?

We're looking for a talented and commercially minded Head of Global Marketing to lead our Global Marketing team. This is an opportunity to make a meaningful contribution within an award-winning international company while working alongside some of the world's most recognised brands, including Disney, Warner Bros., Netflix, Nintendo and Minecraft.

If you enjoy turning insight into integrated global marketing strategies, leading creative and digital excellence, and partnering across sales, product development and licensing, we'd love to hear from you.

The Opportunity

As our Head of Global Marketing, you'll lead the Global Marketing team and report to the Senior Vice President of Global Licensing, Marketing & Product.

You'll set the global marketing vision and create the strategic framework within which the team delivers. As a key member of the senior leadership team, you will make clear, commercially grounded decisions and work as a peer to leaders across Sales, E-commerce, Product Development and Licensing to align priorities, resolve issues and drive sustainable growth for Paladone and WeCool Toys.

This is a leadership role for someone who creates clarity, sets direction and empowers others to deliver. You will establish clear accountabilities, delegate effectively and empower your leaders and teams to be responsible for outcomes stepping in where your judgement, influence adds the greatest value.

What You'll Be Doing

• Set and communicate the global marketing vision, strategy, annual priorities and investment plan, ensuring activity supports the Group’s commercial objectives and long-term growth ambitions.
• Build a high-performing leadership culture within Marketing by defining clear ownership, delegating decision making and holding the team accountable for delivery, quality and commercial impact.
• Lead through others: coach and challenge your team, remove barriers and provide timely direction without becoming the default owner of day to day execution.
• Act as the senior marketing partner to Sales, E-commerce, Product Development and Licensing, building shared plans, agreeing priorities and making balanced decisions where customer, brand and commercial needs compete.
• Use consumer insight, market trends, performance data and commercial understanding to identify opportunities, assess risk and make confident strategic choices.
• Own global brand positioning and marketing governance, setting the standards, decision rights and performance expectations that guide delivery across all markets and channels.
• Ensure the team delivers joined-up global launch strategies and toolkits that enable strong execution by regional, channel and commercial teams.
• Sponsor the evolution of digital, e-commerce, content, influencer and channel marketing, setting outcomes and empowering subject-matter leads to determine the best route to delivery.
• Oversee the strategic value of trade shows, events, agencies and external partners, approving major investment and ensuring ownership sits with the appropriate team lead.
• Maintain senior relationships with licensors and partners, ensuring the team operates within brand requirements while maximising joint promotional opportunities.
• Create an effective operating rhythm for Marketing, with clear plans, decision points, performance reviews and escalation routes that enable pace and accountability. While this role focuses on leadership and strategic direction, the successful candidate will also enjoy staying close to key launches, campaigns and commercial priorities, providing hands-on guidance where their expertise can add the most value.
• Define the measures of success for the function, review performance and ROI, and redirect resources decisively where activity is not delivering the required commercial value.

What You'll Bring

• Proven experience operating at Head of or equivalent senior leadership level, setting strategy and achieving results through a multi-disciplinary marketing team.
• A strong record of building accountability, developing leaders, delegating effectively and creating the conditions for teams to take ownership and deliver.
• Sound judgement and the confidence to make timely, evidence-based decisions, communicate trade-offs and remain accountable for outcomes.
• Credibility as a peer-level partner to senior Sales, E-commerce, Product Development and Licensing leaders, with the ability to influence, challenge constructively and build shared ownership.
• Broad expertise across digital, social, content, PR, influencer, event and retail marketing. Able to operate strategically whilst remaining sufficiently involved to guide, challenge and support delivery when required.
• Strong commercial acumen and experience using consumer insight, analytics, ROI, budgets and forecasts to prioritise investment and drive profitable growth.
• Experience working with licensed consumer products, entertainment, toys, gifts or a similarly fast‑paced international product business.
• Experience managing websites, content ecosystems, creative production workflows and digital asset libraries.
• Experience with project‑management and workflow tools such as Monday.com or an equivalent platform.

We know great candidates don't always tick every box. If you're excited by the opportunity and believe you could make a positive contribution, we'd love to hear from you.

Why Join Us?

At Paladone, we believe our people are at the heart of our success. We foster a collaborative, supportive and inclusive culture where ideas are valued, achievements are recognised and development is encouraged.

As a growing international business, we offer opportunities to learn, develop and make a meaningful impact. Whether you're looking to take the next step in your career, broaden your experience or build new skills, you'll be supported every step of the way.

You'll also have the opportunity to work alongside some of the world's most recognisable entertainment, gaming and consumer brands while being part of a business that continues to evolve and grow.

Paladone is an award‑winning global wholesale giftware company, creating innovative lifestyle products that put a smile on customers' faces worldwide. Alongside our own branded ranges, we work with some of the world's most recognisable licences, including Disney, Harry Potter, Marvel and DC Comics.

In recognition of our continued growth, culture and international success, Paladone was proud to be named Employer of the Year and International Business of the Year at the 2025 Sussex Business Awards.

WeCool Toys is a global designer and manufacturer of dynamic toys, crafts and compounds, managing end-to-end production, packaging and distribution. As part of Paladone Group Holdings, WeCool plays a key role in our international growth strategy.

What We'll Offer in Return

• Flexible hours and hybrid working
• Additional wellbeing days and Christmas closure
• A shorter working day on your birthday
• Regular company-funded social events and activities
• Health and wellbeing support, including Mental Health First Aiders
• Paid medical appointment time, free eye tests and flu vaccinations
• Cycle to Work scheme
• 35% staff discount on Paladone & WeCool products
• Retail savings, tech and furniture schemes
• Discounted legal services and access to financial advisers
• NHS Top-Up plan
• Annual pay reviews and bonus opportunities
• Long service awards, peer recognition and refer‑a‑friend scheme
• Funded training, professional qualifications and ILM leadership programmes
• Access to Litmos and LinkedIn Learning

Ready to Apply?

If you're excited by the opportunity to join an award‑winning global business and help shape our continued success, we'd love to hear from you.

We aim to respond to all applicants within 10 working days.

Paladone welcomes applications from people of all backgrounds, experiences and perspectives. If you require any adjustments during the recruitment process, please let us know and we'll be happy to support you.

Selection Process

We're committed to providing a fair and transparent recruitment experience. The process for this role is expected to include:

• An introductory call with HR
• An interview with the Hiring Manager
• A business‑focused presentation task
• A final conversation with a senior leader

We look forward to learning more about your experience and approach throughout the process.