Head of Ecommerce & Digital Product Growth

Trapeze Recruitment Services Ltd; Margate; On-site; GBP 60,000 - 90,000; Full time

Job summary

Hornby is seeking an Ecommerce & Digital Product Manager to own the website and drive acquisition, conversion, retention and lifetime value. You’ll lead the commercial performance, customer experience and product roadmap.

You’ll manage the next-generation ecommerce platform with agencies and internal teams, then run a continuous optimisation programme driven by analytics and customer insight. If you’re a commercially minded digital product leader, you’ll help make it easier for customers to

Responsibilities

• Own the ecommerce strategy, performance and digital product roadmap.
• Lead the delivery and launch of the next-generation ecommerce platform.
• Translate customer and commercial needs into clear, prioritised product requirements.
• Own ecommerce KPIs including revenue, margin, conversion, AOV, revenue per visitor, acquisition, retention and lifetime value.
• Lead ecommerce trading and merchandising across product launches, promotions and key trading periods.
• Improve product discovery, usability, conversion, cross-selling and the overall customer journey.
• Use analytics, customer behaviour, research and feedback to identify and prioritise opportunities.
• Establish a disciplined weekly and monthly ecommerce trading rhythm.
• Build a culture of continuous testing, optimisation and measurable improvement.
• Collaborate across Marketing, CRM, Customer Services, IT, Operations, Product and Commercial teams, as well as external technology partners.

Job description

Hornby is seeking an Ecommerce & Digital Product Manager to own the website and drive acquisition, conversion, retention and lifetime value. You’ll lead the commercial performance, customer experience and product roadmap.

You’ll manage the next-generation ecommerce platform with agencies and internal teams, then run a continuous optimisation programme driven by analytics and customer insight. If you’re a commercially minded digital product leader, you’ll help make it easier for customers to