Head of CRM & Retention

JR United Kingdom; London; Hybrid; GBP 70,000 - 80,000; Full time

Job summary

A leading D2C brand in the UK is seeking a Head of CRM & Retention to develop and manage their CRM and retention strategies. This senior position requires hands-on experience in email and SMS marketing, along with strong analytical skills. The role offers a hybrid work environment and several employee benefits aimed at enhancing well-being.

Benefits

Monthly wellness contribution towards fitness & health

Extra day off for your birthday

Qualifications

• At least 6 years of experience in CRM and retention marketing, ideally for a subscription D2C brand.
• Proven experience in copywriting, loyalty, and SMS marketing.
• Strong analytical and data skills.

Responsibilities

• Spearhead CRM, retention, email, and SMS communication strategies.
• Hands-on involvement in marketing tasks.
• Lead retention marketing efforts for the brand.

Skills

CRM Marketing

Retention Marketing

Email Marketing

Copywriting

Analytical Skills

Data Skills

Tools

Klaviyo

Job description

Social network you want to login/join with:

?One of the fastest growing D2C brands in the UK

?London (3 days a week in the office)

? Salary £70k - £80k (dependent upon experience)

MKJ Ignite are delighted to be working with one of the fastest growing D2C brands in the UK. The business has grown substantially over the last few years with further growth projected for this year and beyond – both from a revenue and team size perspective.

They’re now looking to hire a new Head of CRM & Retention to come in and spearhead the CRM, Retention, Email & SMS communication strategies. Whilst this is a senior role within the business, there won’t be a big team underneath you, so you will need to be capable of being very hands on.

What skills do you need to have to be considered?

️You need to have at least 6 years CRM, Retention & Email Marketing experience, ideally for a subscription D2C brand.

️Proven CRM, Email, Loyalty, Retention Marketing & SMS experience is essential for this role.

️Proven copywriting experience is critical for this role.

️Extremely strong experience using Klaviyo would be beneficial.

️A deep passion for the e-commerce industry and a track record of success in B2C Marketing.

️Extremely strong data, analytical and numerical skills is critical.

In return for everything you can bring, the business can offer you ?:

️Hybrid working (3 days a week in Central London)

️Monthly wellness contribution towards your fitness & health

️An extra days holiday for your birthday

What happens next? ?

Now: Apply today with your CV which will be reviewed by our MKJ Ignite team.

First Stage: Teams call with the hiring manager

Second Stage: F2F Task based interview

? People are at the heart of everything we do. We embrace diversity and are committed to creating an inclusive recruitment process that means people can be their best authentic self. ️

We would love to reply to all applications, regrettably we are unable to do so due to the high volumes we receive, so if you do not hear back within 14 days unfortunately on this role it won’t be progressing. It is possible that the position could be in the process of closing, so chalk it up to bad timing. But, have no fear! There will be more opportunities. Follow us at MKJ Ignite so you don’t miss them. ?