Head of Content

Open House London Ltd; Greater London; On-site; GBP 45,000 - 50,000; Full time

Job summary

A leading hospitality group seeks a Head of Content Creation to enhance their brand's storytelling across various platforms. This role involves developing content strategies, producing engaging materials, and collaborating with cross-functional teams to elevate the brand's presence. Ideal candidates will have a passion for hospitality and a strong background in content creation and social media strategy.

Qualifications

• Experience in content creation, social media strategy, or digital marketing.
• Strong social video production and editing skills.

Responsibilities

• Own the content calendar across all brands and platforms.
• Produce high-quality content across social, web, email, and paid media.
• Lead the creation of content for Instagram, TikTok, YouTube Shorts.

Skills

Content Creation

Social Media Strategy

Copywriting

Video Production

Graphic Design

Education

Proven experience in content creation

Tools

Adobe Premiere Pro

Canva

Google Analytics

Mailchimp

Job description

Open House London Ltd provided pay range

This range is provided by Open House London Ltd. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Open House London Ltd

Creative & Passionate | Hospitality Strategist | Dedicated to Developing Supportive Teams & Authentic Cultures | Empowering Team Members to Maximise…

Head of Content Creation - Package £45,000-50,000

London-based, with regular on-site presence across our venues (Open House London Group, Boxcar Group & The Italian Greyhound)

Do you live and breathe hospitality? Are you a creative powerhouse who thrives on storytelling, strategy, and social engagement? We're looking for a Head of Content Creation to lead and deliver outstanding, on-brand content across our growing hospitality group.

This is an exciting opportunity to own and elevate our content output across multiple platforms and brands – from big-picture content strategy to getting stuck in on the ground, camera in hand, capturing moments worth sharing.

The Role

As our Head of Content Creation, you'll shape how our brands speak and show up across social media, websites, newsletters, paid campaigns, and more. You’ll oversee all aspects of content development – from ideation and strategy to production and publishing – with a strong emphasis on storytelling, performance, and authenticity.

You’ll work cross-functionally with marketing, design, people, and senior leadership teams, and act as a key voice and creative driver of our brand identity. Whether crafting SEO-optimised blogs, directing video shoots, or supporting our digital learning content, you’ll be bringing our stories to life in a dynamic, people-first environment.

What You'll Be Doing

• Own the content calendar across all brands and platforms.
• Develop and deliver content strategies that align with our brand goals, seasonal moments, and key business initiatives.
• Bring energy and ideas to brand campaigns, launches, and events.
• Track performance and evolve strategy using data-driven insights.

Content Creation & Execution

• Produce high-quality, platform-appropriate content across social, web, email, internal comms, and paid media.
• Be hands-on with video production (including filming and editing), photography, and copywriting.
• Repurpose content across channels to maximise impact.
• Stay on the pulse of industry trends, content formats, and creative inspiration.

Social Media & Engagement

• Lead the creation of content for Instagram, TikTok, YouTube Shorts, LinkedIn, and more.
• Own community tone of voice and bring strong instincts for what drives engagement.
• Respond to interactions and foster genuine online relationships.

Team & Cross-Functional Collaboration

• Work closely with marketing, operations, and design teams to deliver integrated campaigns and storytelling moments.
• Support people and learning teams with internal content (e.g., onboarding, training).
• Represent the brand with external partners, collaborators, and influencers.

About You

• A true hospitality enthusiast – you understand the industry and love creating content that captures its energy.
• Comfortable being both behind and in front of the camera, especially for short-form video.
• Strong instincts for what makes content perform across Meta, TikTok, YouTube Shorts, LinkedIn and beyond.
• Excellent copywriter with a tone of voice that’s sharp, playful, and always on brand.
• Confident video editor and graphic content creator.
• Highly organised, proactive, and deadline-driven – you’re the person who makes things happen.
• Comfortable spinning plates and switching between brands, formats, and priorities.
• A natural collaborator and communicator who thrives on connection and creativity.
• Proven experience in content creation, social media strategy, or digital marketing – ideally in a multi-brand or fast-paced environment.
• Strong social video production and editing skills (e.g., Adobe Premiere Pro, CapCut, or equivalent).
• Working knowledge of content scheduling tools (e.g., Later, Sprout Social, or Meta Suite).
• Basic graphic design skills (e.g., Canva, Adobe Creative Suite).
• SEO understanding and copywriting for web and email.
• Familiarity with Google Analytics, Meta Ads Manager, and email platforms like Mailchimp or Klaviyo.

Bonus Points For

• Existing personal or professional social media presence in hospitality or food & drink.
• Experience working on content for paid media, partnerships, or influencer marketing.
• Ability to support internal learning or L&D content creation.
• Experience creating content in or for restaurants, hotels, or F&B brands.

The Vibe

We’re a collaborative, ambitious team working across multiple hospitality concepts, each with its own voice and vision. No day is the same – and that’s exactly how we like it. This role is for someone who’s hands-on, entrepreneurial, and ready to help shape how our stories are told.

Seniority level

• Not Applicable

Employment type

• Full-time

Job function

• Design, Strategy/Planning, and Project Management

Industries

• Hospitality