Head of Business Development, Maternity Products

Nourish Care; Bournemouth; Hybrid; GBP 90,000 - 140,000; Full time

Benefits offered by this job

Annual Leave: 25 days + holidays

Private Medical Insurance

Pension contribution

Career reviews & events

DBS checks & Right to Work support

Job summary

Nourish is seeking a Head of Business Development for Maternity Products in Bournemouth (hybrid), with regular national NHS travel. You will lead revenue growth in a new maternity care market, partnering with Product, RevOps and Marketing to shape offerings and win NHS opportunities.

You will report to the Chief Commercial Officer and build a cross-functional team to deliver value to NHS Trusts, carers and the individuals served.

Qualifications

• 5+ years as a senior sales professional with a strong track record selling into NHS Trusts, especially Maternity services.
• Deep knowledge of NHS procurement processes, frameworks, RFIs and PCR/OJEU routes.
• Genuine interest in UK social care tech interoperability and improving care outcomes.
• Pragmatic, collaborative mindset with strong problem-solving skills.
• Excellent written and verbal communication, with ability to influence senior stakeholders.

Responsibilities

• Own revenue targets for the new Maternity care sector and drive growth.
• Lead expansion into a brand new market in collaboration with Product and RevOps.
• Engage NHS Trusts to scope requirements and identify opportunities.
• Manage end-to-end tender and procurement processes with NHS Trusts.
• Collaborate with Professional Services and Customer Success for deployment and value realization.
• Align with Marketing to shape value proposition and run outreach campaigns.
• Represent Nourish at sector events.

Skills

NHS sales experience

Public sector bids

Stakeholder management

Communication

Driving licence

Tools

CRM software

Job description

Head of Business Development, Maternity Products

Job Type: Full Time 37.5 hours a week

Reporting To: Chief Commercial Officer

Location: Bournemouth (hybrid), with regular travel to NHS Trusts nationally

Job Type: Full Time 37.5 hours a week

Our Purpose: A Better Life for Everyone

Nourish is not simply a technology company; we are a digital partner for the social and health care sector rooted in human connections, with the person being supported at its core. We offer a range of co-produced software solutions tailored to the unique challenges of care, while still being flexible enough to meet the specific needs of each individual service we work with.

We are at an exciting stage of growth. While we are the market leader, we remain ambitious and dedicated to our mission. We continue to revolutionise the sector by investing in our platform and our incredible employees who make this impact possible.

Our Ecosystem

At Nourish, you will contribute to a sophisticated ecosystem that includes:

• Technology that impacts a million people every day: Our core products are used by over 425,000 carers to support 417,000+ individuals
• The Nourish Partnership Programme (NPP): A sector-leading programme that manages strategic integrations with third-party systems to ensure seamless data syncing and interoperability across the care journey.

Our Culture & Values

We look for people who align with the way we work. If you join us, you are joining a culture defined by:

• Making a Difference: We remember who we serve. We are passionate about making a meaningful, positive impact on the lives of carers and those we support
• Agility: We continuously refine and adapt. There is no room for complacency here; we are driven to constantly review and improve our products and processes.
• Collective Effort: We help each other out because we know that when one person wins, we all win. It’s "all hands-on deck" - everyone is in it together.
• Every Person Counts: We treat everyone as a very significant part of our community. We welcome people being their true and authentic selves and value the diverse perspectives they bring.
• Openness to Learning: We believe no question is a silly question and all insights are valuable. Mistakes are part of the improvement process; we dust ourselves off and begin again.

The Team & Role

This is a rare opportunity to lead Nourish's expansion into a brand new sector, within a business growing 40% year on year and genuinely delivering Tech for Good. You will report directly to our Chief Commercial Officer, reflecting how strategically important this new market is to us.

You will own and shape this market from the ground up, backed by heavy investment in a new product portfolio built to respond directly to the pressures facing Maternity care today.

You will not be doing this alone. You will be supported by a Product Consultancy function for technical demos and sector knowledge, a RevOps team running an industry leading tech stack including AI meeting recording, coaching, forecasting and CPQ and CRM tools, a Professional Services function for project management and implementation, a Customer Success team focused on deployment and value realisation, and Product Marketing and Marketing support for shaping and communicating your value proposition.

You will join a high performance SaaS sales team defined by accountability, a data led and consultative approach, and a genuine culture of learning and growth. This includes enrolment on the Sandler Essentials and Mastery programmes, regular internal enablement across sales, product and industry, weekly peer to peer deal reviews, and a tangible career plan paired with your own personal development plan.

Key Responsibilities

• Own and be accountable for revenue targets within the new Maternity care sector.
• Lead Nourish's expansion into this brand new market, working closely with Product to feed customer insight into ongoing development.
• Engage with NHS Trusts to scope requirements and identify new opportunities.
• Manage the end to end tender and procurement process with NHS Trusts.
• Work closely with Professional Services and Customer Success to ensure effective deployment and value realisation for our Maternity customers.
• Align with Marketing on shaping and communicating the value proposition, and on running outreach campaigns.
• Represent Nourish at sector events.

Requirements

• Experience: 5+ years as a senior sales professional, with a strong track record of successfully selling into NHS Trusts, particularly within Maternity services.
• Technical/Functional Alignment: Strong understanding of NHS procurement processes and public sector tendering, including frameworks, RFIs and PCR/OJEU type routes.
• Sector Interest: A genuine interest in the UK social care sector and how technology can improve interoperability.
• Mindset: A pragmatic, collaborative, and warm approach to problem-solving.
• Commercial Acumen: Strong numeracy skills, with a solid understanding of sales velocity, weighted pipeline projections and forecasting.
• Communication: Excellent written and verbal communication skills, with experience presenting to and influencing senior clinical and operational stakeholders.
• Practical Requirements: Results driven, ambitious and remarkably confident, with a methodical and organised approach and sharp attention to detail. Advanced experience with CRM and the MS Office suite, and a full UK driving licence.

Nourish Benefits

• Annual Leave: 25 days basic + Public Holidays + an extra day for your Birthday.
• Service-Related Leave: 1 extra day for each completed year of service (up to 5 additional days).
• Health & Wellbeing: Private Medical Insurance (including a personal health fund), Health & Wellbeing platform with 24/7 GP access, and an Employee Assistance Programme (EAP).
• Family & Security: Enhanced Maternity Leave, Group Life Assurance, and Pension Contribution.
• Growth & Connection: Regular career reviews, Referral Bonus schemes, and social events throughout the year.

All positions at Nourish are subject to a satisfactory Enhanced Disclosure and Barring Service (DBS) check, references, and receipt of appropriate Right to Work documents.

Nourish is proud to be an equal opportunities employer and we actively seek and embrace differences in thinking, experience, ethnicity, age, gender, faith, personalities, and styles.