Head of Brand Creative & Content

Mamas & Papas Limited; Huddersfield; Hybrid; GBP 110,000 - 130,000; Full time

Benefits offered by this job

33 days holiday

Buy & Sell holiday schemes

Company Bonus Schemes

Employer pension contribution from day

Staff discounts

Benefits Hub discounts

Health & critical illness cover

Job summary

Mamas & Papas Limited is seeking an experienced Head of Creative to elevate our brand and craft a scalable in-house content engine. You will partner with Marketing and cross-functional teams to sharpen our brand storytelling and drive omnichannel campaigns that resonate with consumers.

This senior role combines strategic vision with hands-on leadership to deliver high-impact creative across digital, retail, CRM, and campaigns, while ensuring brand consistency and operational excellence.

Qualifications

• Proven senior creative leadership experience (Creative Director/Head of Creative/Brand Creative Lead).
• Strong background in brand-led, lifestyle or product-driven businesses with physical retail presence.
• Ability to translate brand and commercial strategy into high-quality creative output.

Responsibilities

• Shape and evolve the brand's creative vision across customer touchpoints.
• Lead development of brand and product campaigns driving awareness and commercial performance.
• Create compelling concepts and storytelling for propositions and category strategies.
• Build and lead in-house creative and content function with scalable processes.

Skills

Senior leadership

Brand strategy

Creative direction

omni-channel storytelling

Stakeholder collaboration

Job description

Mamas & Papas Limited is seeking an experienced Head of Creative to elevate our brand and craft a scalable in-house content engine. You will partner with Marketing and cross-functional teams to sharpen our brand storytelling and drive omnichannel campaigns that resonate with consumers.

This senior role combines strategic vision with hands-on leadership to deliver high-impact creative across digital, retail, CRM, and campaigns, while ensuring brand consistency and operational excellence.