GTM Engineer

ComplyAdvantage; Greater London; Hybrid; GBP 120,000 - 180,000; Full time

Benefits offered by this job

Equity participation in our mission

Unlimited Time Off Policy

Hybrid in-office schedule (2 days a wk

Learning budget

Home office budget

Enhanced parental leave

Life insurance & medical via BUPA

Pension contribution

Job summary

ComplyAdvantage is seeking the founding GTM Engineering lead to architect the pipeline-generation engine for a category leader in financial crime prevention. You will own the end-to-end system—from sourcing and enrichment to scoring and routing—empowering the BD team with AI-driven plays and reliable integrations.

You will work AI-first by default, prototyping workflows in hours with Claude and shipping scalable solutions that redefine how the company generates pipeline and executes go-to-market

Qualifications

• Has built pipeline-generation systems end to end, from sourcing through enrichment, scoring, routing, and measurement.
• Sources data the hard way: web scraping and search APIs to build lists that don't exist off the shelf.
• Connects systems directly with APIs and webhooks and with automation platforms such as n8n, Make, or Zapier; writes SQL and enough Python or JavaScript.
• Designs scoring logic you can defend with clear inputs and weightings.
• Deep, hands-on Clay expertise, and has shipped an AI/LLM workflow to production for a revenue team.
• Works with business development and marketing to improve demand channels.

Responsibilities

• Source the market: identify accounts and contacts missed by data vendors via public sources.
• Own Clay and the enrichment stack: waterfalls, data sources, cost logic, quality monitoring, write-back to Salesforce.
• Own account scoring: design the model, set weightings, validate against pipeline, update with signals.
• Build signal-based outbound: turn intent data and signals into targeted plays reducing manual effort.
• Create evergreen motions: plays that run continuously and improve with data.
• Connect the stack: build integrations across Salesforce, HubSpot, Outreach, Clay, and data sources; automate routing and alerts.
• Lead on AI use cases: research and qualification agents and guardrails for GTM teams.

Skills

Pipeline generation

Web scraping

APIs & webhooks

SQL

Python/JavaScript

Clay ML

AI workflow

Tools

Salesforce

HubSpot

Outreach

Clay

Make / n8n / Zapier

Job description

Founding GTM Engineering hire - build the pipeline-generation engine for a category leader in financial crime prevention.

ComplyAdvantage is building a GTM Systems and Applied AI team, and this is the builder's seat. You own the systems that find, score, enrich, and route the right accounts to our business development team at the right moment, and you own the plays that run on top of them. You will not inherit a playbook. What you ship becomes how the company generates pipeline.
You will work AI-first by default. We run on Claude, and we expect you to use it to prototype workflows in hours rather than weeks, test plays before committing to them, and retire the manual process you find yourself repeating.

The Role:

Founding GTM Engineering hire - build the pipeline-generation engine for a category leader in financial crime prevention.

Sourcing & enrichment

• Source the market: find the accounts and contacts that data vendors miss, by scraping and searching public sources such as company websites, registries, and job boards.
• Own Clay and the enrichment stack: waterfalls, data sources, cost logic, quality monitoring, and write-back to Salesforce, our system of record.
  

Scoring

• Own account scoring: design the model that ranks our market, set and defend the weightings, validate them against real pipeline, and update the model as signals arrive.
  

Pipeline generation

• Build signal-based outbound: turn intent data, website signals, and ecosystem triggers into targeted plays that cut operational overhead for our BDRs and AEs.
• Create evergreen motions: plays that run continuously and improve with data, not one-off list pulls.
  

Integration, automation & AI

• Connect the stack: build and maintain integrations across Salesforce, HubSpot, Outreach, Clay, and our data sources using APIs, webhooks, and automation platforms, so data moves without manual handoffs.
• Ship field automations: routing, scoring, and pipeline alerts that are reliable, debuggable, and documented.
• Lead on AI use cases: research and qualification agents, rep-facing account intelligence, and whatever you invent, with guardrails. You will set the standard for how our GTM teams use AI.
  

Collaboration

• Embed with customer-facing teams to learn how they work day to day and where automation and AI belong in their workflows.
• Build within GTM Operations standards, partnering with our Salesforce administrators and BI team on integrations and data architecture.
  

What Does Success Look Like (First 3 Months)?

• Clay owned: enrichment waterfalls audited, documented, and measurably improving data quality.
• At least one new sourcing pipeline live, surfacing target accounts our current vendors miss.
• Account scoring live with documented weightings, producing ranked target lists the business development team actually works.
• Two to three field automations or integrations shipped.
• One signal-based outbound play running end to end with the business development team, with pipeline attribution.
  

Skills And Experience

• Has built pipeline-generation systems end to end, from sourcing through enrichment, scoring, routing, and measurement, with results you can quantify.
• Sources data the hard way: web scraping and search APIs (such as ZenRows or Serper, or your own scrapers) to build lists that do not exist off the shelf.
• Connects systems directly with APIs and webhooks and with automation platforms such as n8n, Make, or Zapier; writes SQL and enough Python or JavaScript to fill the gaps.
• Designs scoring logic you can defend: chooses the inputs and weightings, explains why, and validates them against real outcomes.
• Deep, hands-on Clay expertise, and has shipped at least one AI or LLM workflow to production for a revenue team, with guardrails.
• Works as a partner to business development and marketing rather than a ticket queue, and can hold an argument about B2B demand channels.
  

What’s in it for you?

• Equity participation in our innovative mission to combat financial crime
• Unlimited Time Off Policy to promote work-life balance and well-being
• We embrace a hybrid approach that requires employees to be in the office for two days a week. We strongly believe that this approach fosters collaboration and enables the building of meaningful relationships
• Opportunities for collaboration and career development with smart, like-minded professionals
• Annual learning budget to support professional growth
• A home office budget to support working from home
• Enhanced parental leave and childcare benefits
• Life insurance and medical coverage through BUPA, including pre-existing conditions
• Pension contribution through The People's Pension
  

About us:

Our mission is to empower every business to eliminate financial crime.
By harnessing AI, a unified platform, and an extensive partner ecosystem, we help customers turn compliance into a catalyst for growth, operational resilience, and enduring regulatory trust.
More than 3,000 enterprises across 75 countries rely on our end-to-end platform and the world’s most comprehensive financial crime risk intelligence. With full-stack agentic automation, we help organizations automate up to 95% of KYC, AML, and sanctions reviews, cut onboarding times by 50%, reduce false positives by 70%, and handle 7x more work with the same staff.
ComplyAdvantage is headquartered in London and has global hubs in New York, Lisbon, Singapore, and Cluj-Napoca. It is backed by Balderton Capital, Index Ventures, Ontario Teachers’ Pension Plan, Goldman Sachs, and Andreessen Horowitz. Learn more about compliance re-engineered for the age of AI at complyadvantage.com.