Growth Product Manager

Aquent; London; On-site; GBP 70,000 - 110,000; Full time

Job summary

A leading technology company seeks a Growth Product Manager to enhance customer experiences across services through lifecycle marketing. This role requires extensive experience in B2C marketing strategies and offers a dynamic environment with creative collaboration. The ideal candidate will possess strong leadership skills and a proven track record in managing impactful projects.

Qualifications

• A minimum of 7+ years of experience as a marketing-focused product manager.
• Experience in subscription and/or recurring revenue business models.
• Strong presentation skills and ability to build a vision.

Responsibilities

• Collaborate with various teams to enhance customer experience.
• Optimize marketing flows across acquisition, onboarding, and engagement.
• Measure and analyze KPIs for growth opportunities.

Skills

Growth product management

Lifecycle marketing

Creative problem solving

Relationship building

Analytical skills

Job description

We are seeking an experienced, entrepreneurial Growth Product Manager with a passion for lifecycle marketing to help grow and support the customer experience across our services. The Growth Product Manager will work with a wide variety of functional teams across apps to identify, strategize, and define new opportunities to enhance the customer’s experience of our services, focusing on bringing new customers into the ecosystem and retaining them. This role offers a highly energized environment with some of the most creative individuals in the industry, where you will be inspired to share your experience and provide extraordinary support for the team.

Key Qualifications:

• A minimum of 7+ years of experience as a marketing-focused product manager; B2C advertising/marketing technology experience is a plus
• Deep understanding of growth product management, with experience in subscription and/or recurring revenue business models
• Strong presentation skills with the ability to build a vision and tell a compelling story that inspires and influences cross-functional partners at all levels
• Motivated, creative, problem solver who proactively seeks solutions
• Experience in analyzing details to identify new opportunities using existing capabilities
• Successful track record in driving impact within matrixed organizations through partnership and collaboration
• Experience managing complex, international, time-sensitive projects
• Ability to create, build, and maintain positive relationships, with flexibility and a good sense of humor

Responsibilities:

• Collaborate with teams including product, marketing, engineering, analytics, operations, QA, business development, and design
• Optimize and overhaul consumer-facing marketing flows across the subscription lifecycle: acquisition, onboarding, engagement, retention, and winback
• Gather business requirements and use cases from various teams, identifying key capabilities across marketing platforms
• Partner with the Customer Lifecycle team to develop a best-in-class growth program
• Build compelling presentations that convey a vision and inspire organization-wide support
• Propose creative solutions while considering known limitations and resource constraints
• Prioritize initiatives and advocate for the roadmap, driving work across functions
• Measure and analyze KPIs to identify optimization opportunities over time

Client Description

Our client is a multinational technology company known for popular consumer electronics, media and entertainment services, software, cloud services, fitness accessories, and payment solutions.

Aquent is committed to inclusivity and is an equal opportunities employer. We encourage applications from underrepresented groups and support applicants with disabilities by providing reasonable accommodations throughout the employment process.