Growth Marketing Manager – Hybrid (Insurance Brands)

PIB Group; Gloucester; Hybrid; GBP 45,000 - 60,000; Full time

Benefits offered by this job

26 days holiday (plus bank holidays)

Hybrid working arrangement

Remote working with one day in the in-

Job summary

PIB Group's Underwriting Collective, the delegated authority underwriting (MGA) division, is seeking a Marketing Manager to support Balens Insurance and the Jigsaw consumer brands (4Paws and Rescue my Car), while contributing to wider retail marketing activity.

You will develop and execute acquisition, customer and partner-led plans across a multi-brand portfolio, building strong relationships with brand stakeholders, partners and affiliates to drive growth, with a hybrid working model.

Qualifications

• Degree-level education or equivalent in marketing or related field.
• Proven experience creating and executing campaigns across the full marketing mix (digital & offline).
• Understanding of CRM and customer data platforms.
• Solid understanding of digital analytics (e.g. GA4) and tagging.
• Strong project management skills with the ability to manage multiple priorities and deadlines.
• Creative thinker with a proactive, solutions-focused approach.
• Customer-centred mindset with a passion for improving customer journeys.

Responsibilities

• Collaborate with commercial and operational stakeholders to drive growth in new business and improve retention for the group.
• Create and execute cohesive marketing campaigns across the portfolio of brands and multiple channels, including digital, social media, content and events.
• Take end-to-end ownership of key campaigns and events: strategy, planning, execution, and post-campaign/event analysis.
• Work closely with affiliates and partner communities to deliver joint marketing activity that drives lead volumes and increases brand awareness.
• Support the delivery of long-term marketing goals, including major event planning, ensuring activities align with overall business and brand objectives.
• Monitor and measure campaign performance and provide data-led insights and recommendations to shape future activity.
• Line manage one direct report, providing clear objectives, coaching and support.

Skills

Campaign management

CRM & data platforms

Digital analytics

Project management

Creative thinking

Customer journey optimization

Stakeholder collaboration

Education

Degree-level education in marketing

Tools

CRM platforms

Content management systems

Analytics tools (GA4)

Job description

PIB Group's Underwriting Collective, the delegated authority underwriting (MGA) division, is seeking a Marketing Manager to support Balens Insurance and the Jigsaw consumer brands (4Paws and Rescue my Car), while contributing to wider retail marketing activity.

You will develop and execute acquisition, customer and partner-led plans across a multi-brand portfolio, building strong relationships with brand stakeholders, partners and affiliates to drive growth, with a hybrid working model.