Growth Marketing Manager — App Growth & Content

AceSpeak; Greater London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

AceSpeak is seeking a Growth Marketing Manager to scale user acquisition and retention for its mobile app. You will own App Store optimisation, referral campaigns and content that helps people discover the app.

You will plan and execute digital growth campaigns, monitor performance and optimise acquisition funnels, and work with product and design on messaging and assets. Remote/hybrid in the UK; London preferred.

Qualifications

• 5+ years in growth marketing, ideally for mobile apps or SaaS.
• Strong copywriting and content creation skills.
• Experience with analytics and performance marketing.
• Comfortable working in a small, cross-functional team.

Responsibilities

• Own App Store and Google Play optimisation.
• Plan and execute digital growth campaigns.
• Create product-led content, email and referral copy.
• Monitor performance and optimise acquisition funnels.
• Work with product and design on messaging and assets.

Skills

Growth marketing

Mobile apps

Copywriting

Analytics

Cross-functional team

Job description

We need a Growth Marketing Manager to scale AceSpeak’s user acquisition and retention. You will own app store optimisation, referral campaigns and content that helps people discover the app.

Responsibilities

• Own App Store and Google Play optimisation
• Plan and execute digital growth campaigns
• Create product-led content, email and referral copy
• Monitor performance and optimise acquisition funnels
• Work with product and design on messaging and assets

What we’re looking for

• 5+ years in growth marketing, ideally for mobile apps or SaaS
• Strong copywriting and content creation skills
• Experience with analytics and performance marketing
• Comfortable working in a small, cross-functional team

Nice to have

• Experience in consumer wellbeing, learning, or skill-building
• Paid acquisition, SEO, or influencer/referral experience

AceSpeak candidate exercise

All applicants are required to complete a short AceSpeak practice exercise and achieve a total AceSpeak score above 3,000 before submitting an application.

1. Download AceSpeak on iOS or Android.
2. DM @acespeak.uk on Instagram with the role title to request a complimentary analysis token. The token is issued privately; do not purchase a subscription or share it.
3. Record a 90-second to 2-minute response to: “Describe a product or project you helped improve and what you learned.”
4. Practise and re-record until your total AceSpeak score is above 3,000.
5. Send us a screenshot showing your score and display name. Please do not send the recording.

Employment: Full time. Location: Remote / hybrid within the UK; London preferred. Salary: £45,000–£65,000 / year.