Growth Marketing Manager

Amplemarket; United Kingdom; Remote; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Stock options

Health insurance support

Annual learning budget

Annual offsite

Job summary

Amplemarket is seeking a Growth Marketing Manager to translate marketing priorities into measurable growth. You will own paid acquisition and SEO, collaborate with the co-founder, CRO, Sales, Product, and Marketing, and lead new growth opportunities across channels.

You will oversee inbound demand targets and drive end-to-end execution across marketing disciplines. The role offers a clear path to Head of Marketing, with stock options, global remote work, health insurance support, an annual

Qualifications

• 5+ years of experience in Marketing, Growth, or Demand Generation in B2B SaaS
• Hands-on experience owning paid acquisition and SEO
• AEO experience is a plus
• Strong communication skills and fluency in English
• Ability to lead cross-functional teams without formal authority

Responsibilities

• Own paid acquisition end-to-end, including channel strategy and budget allocation
• Own SEO & AEO; develop and execute a comprehensive strategy
• Lead product marketing and go-to-market plans for launches
• Guide content; set briefs and direction for content
• Coordinate with Sales, Product, Content, Design, Events and Engineering to drive initiatives
• Enable sales with positioning and materials for live deals
• Track performance and use data to prioritize scaling, improving, or stopping actions

Skills

Paid acquisition

SEO

AEO

Product marketing

Cross-functional coordination

Data-driven decision making

English communication

Tools

AI tools

Analytics platforms

Job description

• As a Growth Marketing Manager, you’ll turn our marketing priorities into measurable growth. You’ll work directly with our co-founder and CRO, and closely with Sales, Product, and the existing Marketing team to decide what matters, coordinate initiatives across the team, own paid acquisition and organic growth, and take the lead on new growth opportunities
• This role has a clear path to Head of Marketing
• Drive Marketing Growth
• Turn quarterly priorities into clear plans, make tradeoffs, and drive execution across the Marketing team
• Identify and test new growth opportunities across channels
• Track performance and use data to prioritize what to scale, improve, or stop
• Own targets for inbound demand: demo requests, inbound pipeline, and conversion from visitor to demo to qualified opportunity
• Own Paid, SEO & AEO
• Own paid acquisition end-to-end, including channel strategy, budget allocation, creative testing, CAC, and payback
• Develop and execute an SEO strategy across content, technical SEO, and measuring traffic that converts
• Build our AEO (Answer Engine Optimization) strategy so Amplemarket is cited and recommended in ChatGPT and other AI answer engines
• Lead Product Marketing
• Own positioning, messaging, and go-to-market plans for product launches in partnership with Product and Sales
• Guide Content
• Set briefs and direction for content based on business and growth priorities
• Partner with the Content team to ensure output is relevant, high-quality, and aligned with our goals
• Drive Cross-Functional Execution
• Coordinate with Sales, Product, Content, Design, Events, and Engineering to keep initiatives moving
• Build strong working relationships and drive progress through influence rather than formal authority
• Coordinate with sales enablement to effectively position new products, messaging, and materials in live deals

Benefits

• Stock Options
• Work from anywhere in the world (except for region-specific roles)
• Enjoy health insurance support, anywhere
• Access our annual offsite in a secret location
• Grow, learn, and thrive with an annual learning budget

This is a hands-on role for someone comfortable working across paid, SEO, AEO, product marketing, and content - bringing people together, driving execution, and measuring what worksProven experience owning paid acquisition and SEO; AEO experience is a plusHands-on, analytical, and comfortable working across multiple areas of marketing, using AI and automation to improve executionComfortable coordinating cross-functional teams without formal management authorityExcellent communication skills and fluency in EnglishStrong product marketing and sales enablement experience5+ years of experience in Marketing, Growth, or Demand Generation, ideally in B2B SaaSExperience marketing to Sales and Revenue leaders