Growth Marketing Manager

Add Some Zest; Greater London; Hybrid; GBP 80,000 - 130,000; Full time

Benefits offered by this job

Equity in a high-growth startup

Hybrid work (2 days in-office)

Job summary

Add Some Zest, a 6 year old B2B SaaS startup in the data analytics space, is seeking a Founding Growth Marketer. You will own the inbound growth engine end-to-end, including positioning, SEO, GEO, Google Ads, demand generation, and budget ownership.

You’ll report to the CEO, set your own priorities, and operate with AI-native marketing tooling and automation as core infrastructure.

Qualifications

• 5+ years in B2B SaaS marketing (growth/demand gen/performance).
• Proven ownership of budget or revenue outcomes.

Responsibilities

• Own inbound growth engine end-to-end across positioning, SEO, GEO, Google Ads, demand gen, and budget ownership.
• Lead SEO, GEO, content, and Google Ads as core growth channels.
• Run demand generation across paid social, ABM, partnerships, and webinars.
• Collaborate with sales to build/refine pipeline.
• Manage agencies and hold them accountable to performance.
• Own marketing budget allocation and ROI.
• Run growth experiments and scale successful tactics.
• Build CRM, attribution, and automation systems.

Skills

Growth marketing

Budget ownership

Pipeline impact

AI-native workflow

Content editing

Sales alignment

Clear communication

Tools

Zapier/Make/n8n

Job description

6 year old B2B SaaS start-up working in the data analytics space that's looking for a Founding Growth Marketer to join the team!

About the role

• You will own the inbound growth engine end-to-end. Your remit spans positioning, SEO, GEO, Google Ads, demand generation, and marketing budget ownership
• You will report directly to the CEO, set your own priorities, and operate as an AI-native marketer using modern tooling and automation as core infrastructure

What you’ll own

• Positioning and messaging across multiple enterprise buyer personas
• Lead SEO, GEO, content, and Google Ads as core growth channels
• Run demand generation across paid social, ABM, partnerships, and webinars
• Work closely with sales to build and refine the pipeline together
• Manage agencies and hold them accountable to performance
• Own marketing budget allocation and ROI
• Run structured growth experiments and scale what works
• Build efficient systems across CRM, attribution, and automation tools

What you’ll bring

• 5+ years in B2B SaaS Marketing, ideally around growth, demand gen, or performance marketing
• Proven ownership of budget or revenue outcomes
• Strong track record of measurable pipeline impact
• AI-native workflow using LLMs + automation tools (e.g. Zapier/Make/n8n)
• Strong editorial judgement and ability to refine AI-generated content
• Experience working closely with sales on pipeline generation
• Clear communication and structured thinking

What we offer

• Direct ownership with CEO access
• Equity in a high-growth SaaS company
• 25 days holiday + bank holidays
• Pension + learning & development budget
• Hybrid working (2 days in the London office, 3 flexible)
• High-craft environment focused on real commercial impact