Growth Lead - UK User Acquisition & Growth Strategy

Maneno ApS; Greater London; On-site; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Share options

Flexible hours

Remote-friendly

Team building trips

Snacks and drinks

Job summary

Maneno ApS in London is seeking an experienced Head of User Acquisition to lead growth in the UK. You will drive acquisition, activation and retention, working closely with the Product Manager and CEO to inspire advocacy and boost word-of-mouth.

We want a creative, data-driven thinker with a strong network and excellent communication skills who can articulate product advantages to UK customers and scale our DTC and BTB initiatives while staying hands-on throughout the product process.

Qualifications

• Experience in Growth Marketing and acquisition campaigns in the UK.
• Strong understanding of paid, SEO, CRO, email marketing, and content marketing.
• Data-driven decision making with solid analytics skills.
• Ability to work with cross-functional teams and technical stakeholders.
• Proven go-to-market marketing strategies and execution.
• BI/data readiness and segmentation understanding.

Responsibilities

• Own acquisition across Local Paid marketing channels and partnerships.
• Own activation and retention metrics and work towards improving them by testing the funnel.
• Identify and schedule experiments across the funnel.
• Collaborate with developers and designers to run experiments and interpret results.
• Establish closed-loop analytics to measure leads and customers.
• Develop SEO strategy and write engaging content to convert leads to paid users.
• Be hands-on and involved in all aspects of the product process.

Skills

Growth marketing

Affiliate marketing

Acquisition campaigns

Performance marketing

Data analytics

Communication skills

Mixpanel

CleverTap

Tools

Mixpanel

CleverTap

Job description

Maneno ApS in London is seeking an experienced Head of User Acquisition to lead growth in the UK. You will drive acquisition, activation and retention, working closely with the Product Manager and CEO to inspire advocacy and boost word-of-mouth.

We want a creative, data-driven thinker with a strong network and excellent communication skills who can articulate product advantages to UK customers and scale our DTC and BTB initiatives while staying hands-on throughout the product process.