Growth-Focused Media Buyer & Creative Strategist

Sweat Pants Agency LLC; Leeds; On-site; GBP 40,000 - 70,000; Full time

Job summary

Sweat Pants Agency is seeking a performance media buyer to drive growth for DTC and ecommerce brands. You will own paid media strategy across Meta and TikTok, build testing roadmaps, guide creative strategy, and communicate with clients while scaling what works.

You should have hands-on experience scaling ecommerce brands, managing ad budgets, and creating UGC scripts. If you love testing, building frameworks, and moving fast, this role is for you.

Qualifications

• Hands-on experience scaling eCommerce brands.
• Proven ability to manage paid media budgets and optimize campaigns.
• Ability to build testing roadmaps and drive creative strategy.
• Strong communication with clients and editors.

Responsibilities

• Own paid media strategy for DTC/eCommerce clients across Meta and TikTok.
• Build creative testing roadmaps — develop angles, write briefs for editors, analyze what's working.
• Manage ad budgets ranging from $30k / mo to $1m / mo per client.
• Diagnose the full funnel — spot whether issues are creative, offer, or conversion.
• Communicate clearly with clients — present results, plans, and next steps.
• Work with UGC creators — source talent, write scripts, direct content when needed.

Skills

Meta Ads

TikTok

Paid media strategy

eCommerce

Budget management

Client communications

UGC script writing

Video editing

Tools

Shopify

Job description

Sweat Pants Agency is seeking a performance media buyer to drive growth for DTC and ecommerce brands. You will own paid media strategy across Meta and TikTok, build testing roadmaps, guide creative strategy, and communicate with clients while scaling what works.

You should have hands-on experience scaling ecommerce brands, managing ad budgets, and creating UGC scripts. If you love testing, building frameworks, and moving fast, this role is for you.