Growth Creative Operations Lead

Lovable; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

Lovable is seeking a growth marketing lead who owns the end-to-end creative loop, from ideation to asset production and learning integration. You will build and optimize workflows to deliver hundreds of assets monthly while keeping Lovable's unique taste and brand voice intact.

You will shape tests, judge what to scale, and push learnings across campaigns, websites, and product touchpoints. The role demands fast iteration with exceptional craft and clear communication.

Qualifications

• High-volume creative testing for performance marketing
• Daily use of AI tools and building workflows or tools
• Strong opinions on what makes an ad work
• Excellent ad copywriting for briefs, hooks and scripts
• Comfort with being wrong in public and learning from tests
• Ability to move fast while maintaining high craft

Responsibilities

• Own the creative operating system: intake, briefing, production, QA, launch and post-mortem to automate non-human tasks
• Be the creative performance decision maker to judge what to scale or drop
• Build agentic workflows and pipelines for high-volume, localised creatives with quality checks
• Turn performance data, audience insights, and product knowledge into testable concepts
• Run brainstorms and briefings to translate learnings into briefs for the team
• Disseminate learnings across the company to inform website, lifecycle emails, app store listings and organic content

Job description

Lovable is seeking a growth marketing lead who owns the end-to-end creative loop, from ideation to asset production and learning integration. You will build and optimize workflows to deliver hundreds of assets monthly while keeping Lovable's unique taste and brand voice intact.

You will shape tests, judge what to scale, and push learnings across campaigns, websites, and product touchpoints. The role demands fast iteration with exceptional craft and clear communication.