Group Marketing Manager

The People Group; United Kingdom; On-site; GBP 50,000 - 80,000; Full time

Job summary

A leading company in the electrical industry is seeking a Group Marketing Manager to drive their marketing efforts. This role involves overseeing marketing operations, managing digital strategies, and leading creative teams to enhance brand effectiveness. The ideal candidate will have strong leadership skills and a proven track record in digital marketing, ready to contribute to the company's growth in a dynamic environment.

Qualifications

• Experienced marketing leader with operational and strategic capabilities.
• Strong digital expertise to enhance marketing effectiveness.
• Ability to manage multi-channel campaigns and teams.

Responsibilities

• Oversee marketing operations and streamline campaign execution.
• Drive digital marketing strategy and track performance.
• Coach and develop team members for high performance.

Skills

Leadership

Project Management

Digital Marketing

Strategic Planning

Collaboration

Tools

HubSpot

Monday.com

Job description

Group Marketing Manager required for a dynamic, fast-growing force in the electrical industry, this company delivers high quality lighting, circuit protection, and HVAC solutions designed with contractors in mind and trusted around the world. With innovation driving its role in the global shift to net-zero, a strong B2B foundation, bold B2C marketing, and the backing of strategic investors, it’s poised for major growth through both organic expansion and smart acquisitions. Now, they're on the hunt for a talented Group Marketing Executive to help shape the next chapter of their growth story.

This role requires an experienced marketing leader with strong operational and strategic capabilities to manage marketing execution, optimise workflows, and drive performance across digital and creative functions. The ideal candidate brings a blend of leadership, project management, and digital expertise to enhance marketing effectiveness across multiple channels and teams.

KeyResponsibilities:

• Oversee Marketing Operations:Manage project systems, resource allocation, internal workflows, and streamline campaign execution and approvals.
• Drive Digital Marketing Strategy:Support the Digital Marketing Manager in planning, executing, and tracking digital performance.
• Develop Marketing Dashboards & KPIs:Ensure clear reporting on campaign effectiveness and provide actionable insights for optimisation.
• Support UX/UI and Audience Strategy:Assist in UX/UI design and contribute to audience segmentation, content planning, and messaging.
• Lead Creative & Digital Teams:Oversee asset development across formats, ensuring alignment, efficiency, and quality in execution.
• Manage Multi-Channel Campaign Assets:Deliver a variety of materials including brochures, displays, packaging, SEO content, and digital campaigns.
• Coach and Develop Team Members:Provide guidance, mentoring, and performance support to build a high-functioning marketing team.
• Ensure Cross-Functional Collaboration:Work closely with other departments to ensure seamless execution and traffic management.
• Utilise Marketing Tools & Automation:Leverage platforms like HubSpot and Monday.com for workflow, content, and performance management.
• Monitor and Report Key Metrics:Track campaign ROI, engagement, lead generation, web/social analytics, budget adherence, and brand awareness.

To apply, send your CV to [e-mail], through our website www.peoplegroup.ie

For more information on this role call 01 661 9636

Location: Dublin

Salary: Competitive

Job Ref: 9427PL