Global Web Experience Specialist

Arup; England; On-site; GBP 42,000 - 64,000; Full time

Job summary

Arup is seeking a Global Web Specialist to join our MCBD team and lead the external website experience. You will publish and optimise high-quality content, support campaigns and ensure alignment with brand and governance standards.

In this hands-on role you’ll work with analytics, SEO and accessibility to identify opportunities to improve performance and deliver an accessible, engaging digital experience across channels. Collaboration across disciplines is essential.

Qualifications

• Experience in web, digital content, digital marketing or communications with CMS content creation.
• Knowledge of SEO, digital accessibility, web analytics and QA; strong editorial judgement.
• Familiarity with HTML/CSS and enterprise CMS; content for online audiences.

Responsibilities

• Create, edit, publish and maintain high-quality website content using a CMS.
• Optimise content for user experience, SEO, accessibility and performance.
• Use analytics to identify improvements.
• Carry out QA checks and support website testing.
• Collaborate across the organisation to gather content and approvals.
• Support digital campaigns while ensuring brand and governance standards.
• Manage multiple priorities and escalate complex issues when needed.

Skills

Web content

CMS usage

SEO basics

Analytics

Accessibility

QA testing

HTML/CSS

Data insights

Tools

Optimizely

Google Analytics

Adobe Analytics

Semrush

Job description

Arup is seeking a Global Web Specialist to join our MCBD team and lead the external website experience. You will publish and optimise high-quality content, support campaigns and ensure alignment with brand and governance standards.

In this hands-on role you’ll work with analytics, SEO and accessibility to identify opportunities to improve performance and deliver an accessible, engaging digital experience across channels. Collaboration across disciplines is essential.