Global Social Content Manager

Remote Worker LTD.; Greater London; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Industry bonus

Job summary

Mars, Incorporated is seeking a Global Social Content Manager to lead content execution and community management for its brands in a highly collaborative, high-volume environment.

The role, based in London, focuses on shaping strategy, scaling the Social Hub, and governing cross-functional processes with brand and legal teams to deliver engaging, culturally resonant content across platforms.

Qualifications

• Proven track record managing high-volume social channels for a major brand or agency.
• Deep knowledge of major platforms (TikTok, META, Pinterest) and enterprise tools.
• Excellent organizational and cross-functional collaboration skills.

Responsibilities

• Lead global social strategy deployment and hub operations.
• Manage end-to-end campaign delivery and publishing schedules.
• Govern brand tone, compliance, and escalation across markets.
• Build social dashboards and translate data into actionable insights.

Skills

Social strategy

Community management

Platform expertise

TikTok expertise

Campaign analytics

Agency collaboration

Tools

Sprinklr

Job description

Job Description:

Job Title: Global Social Content Manager (T2)

Location: Paddington

We’re looking for a Global Social Content Manager to serve as the central delivery lead for social content within our Global Brand Experience (BX) team. As we accelerate our ambition to build world-class, culturally resonant, and digitally led brand experiences, you will help take our iconic household brands (including Ben’s Original™ and Dolmio™) into a new era of digital connection and community building. Reporting directly to the Global Brand Experience Senior Director (with a dotted line to the Global Content Director), you will own content execution, community management, and the operational "how." This is a highly collaborative, hands‑on role designed for an agile, detail‑oriented social specialist who knows how to run a high‑volume, "earned‑first" content engine, close publishing cadence gaps, and build active, highly engaged online communities.

What are we looking for?

• Highly engaged social brand builder, that has their finger on the pulse of culture.
• Hands‑On Experience of managing active, high-volume social channels for a major consumer brand (FMCG/CPG) or at a top‑tier digital/social 1st creative agency.
• Deep, expert‑level understanding of modern social platforms (TikTok, META, Pinterest) and hands‑on experience with enterprise suites (specifically Sprinklr and FIT testing).
• Proven track record of running community management pipelines, executing real‑time brand commentary, and driving organic engagement.
• Excellent organization skills to manage agency deliverable schedules, content calendars, influencer/creator vetting, and cross‑functional asset approval pipelines.
• Ability to pull clean, accurate data, recognize performance trends, and translate metrics into clear, visual reporting dashboards.

What will be your key responsibilities?

Social Strategy Deployment & Hub Operations

• Help shape and deliver a best‑in‑class social strategy, transforming how our brands engage with consumers across social platforms.
• Operationalise the global social strategy into scalable, practical playbooks, toolkits, and ways of working for global and regional teams.
• Launch and scale our Social Hub model across brands and regions, embedding consistent social operating processes and standards.
• Support Regional leads, with reactive content requirements, efficiently and effectively.

Social Activation & Campaign Delivery

• Lead end‑to‑end campaign delivery, day‑to‑day agency management, in‑flight optimization, publishing schedules, and multi‑market content calendars.
• Drive influencer and creator campaign governance while building active, highly engaged, and responsive online communities.

Governance, Risk & Brand Stewardship

• Guard global social governance, ensuring adherence to brand strategy, tone of voice, responsible marketing, and regulatory requirements.
• Partner closely with Legal, Consumer Care, and Corporate Affairs to manage compliance and brand escalation protocols across markets.
• Lead agency content social reviews, i.e. “Walk the wall”, Annual Planning, North Star workshops, Brand Day.

Measurement, Analytics & Partnerships

• Lead social reporting dashboards, benchmarks, and optimization cycles to translate engagement data into actionable creative recommendations.
• Manage social agency partnerships daily, support JBP relationships with social platform partners, and share emerging trends and innovations.

What can you expect from Mars?

• Work with diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
• Best‑in‑class learning and development support from day one, including access to our in‑house Mars University.
• An industry competitive salary and benefits package, including company bonus.