Global Network Lead: Drive Multi-Market Campaigns

Publicis Groupe; Greater London; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Pension plan

Life Assurance

Private Medical Cover

Reflection Days

Shared Parental Leave

Job summary

Starcom is hiring a Global Network Lead to connect Primark’s international network and scale best work across markets. You’ll align central and local teams around shared priorities, set governance, and drive consistency in delivery across media, marketing, technology and creative execution.

You will lead multi-market coordination, establish clear operating rhythms, and foster collaboration to deliver stronger commercial outcomes and faster onboarding into the new model.

Qualifications

• Experience working with complex international clients or multi-market programmes.
• Strong understanding of media, marketing and agency operating models.
• Excellent programme or project management skills.
• Ability to build trusted relationships with senior stakeholders.
• Experience creating or improving processes and adoption of new ways.
• Clear and inclusive communication across teams.
• Strategic thinking with attention to detail in evolving priorities.

Responsibilities

• Own the global operating rhythm, connecting central and local teams across key international markets and creating clear, effective ways of working.
• Bring markets together around shared media and marketing priorities, encouraging knowledge sharing and scaling successful ideas across the network.
• Establish governance, roles and processes that make it easier for teams to brief, plan, activate and report consistently.
• Coordinate the rollout of global frameworks, processes and technologies, helping markets adopt new approaches and supporting onboarding into the wider operating model.
• Create greater consistency in performance reporting, KPI alignment and measurement while improving visibility of opportunities, risks and trends.
• Support strong commercial governance across agency investment, resource allocation, pricing and market investment deployment.
• Lead end-to-end coordination of campaign delivery across media and creative partners, improving briefing, approvals, localisation and launch readiness.

Skills

International experience

Media & Agency Models

Programme Management

Stakeholder collaboration

Process improvement

Communication skills

Strategic thinking

Job description

Starcom is hiring a Global Network Lead to connect Primark’s international network and scale best work across markets. You’ll align central and local teams around shared priorities, set governance, and drive consistency in delivery across media, marketing, technology and creative execution.

You will lead multi-market coordination, establish clear operating rhythms, and foster collaboration to deliver stronger commercial outcomes and faster onboarding into the new model.