Global Lead Gen Manager: HubSpot & Salesforce Automation

RepRisk AG; Greater London; Hybrid; GBP 70,000 - 85,000; Full time

Benefits offered by this job

Hybrid work model with home officedays

Training and volunteering days

Health & fitness subsidy

Team and social events

Office refreshments

Job summary

RepRisk AG is seeking a Lead Generation Manager in London/Berlin to own the architecture and optimization of the global lead generation and marketing automation engine. Based in London or Berlin, you will join the Client Experience division and report to the Associate Director, Digital Channels.

You will build and scale automated systems spanning first touch to marketing qualified lead handoffs, working within a fast-paced MarComms team and collaborating with digital channels and sales

Qualifications

• Bachelor’s degree or equivalent professional experience in B2B marketing, technology, or digital growth roles.
• 5 years+ professional experience in lead generation and marketing automation roles.
• Advanced understanding and experience of CRM systems and marketing technologies, including Salesforce, HubSpot and Pardot.
• Proven track record for delivering marketing automation projects in a fast-paced environment, with the ability to meet deadlines.
• Data-driven mindset with the ability to interpret analytics and convert insights into actionable strategies.

Responsibilities

• Lead Hubspot implementation, configuration, and integration with Salesforce CRM (including field mapping, sync behavior, validation rules, and automation dependencies).
• Design, build, and maintain complex marketing automation workflows (lead routing, scoring, grading, suppression logic, re-engagement)
• Apply a multichannel approach to lead generation to maximize touchpoints and conversion rates.
• Continuously monitor and optimize campaigns to improve performance and increase efficiency in pre-qualifying leads before passing them to sales.
• Track and analyze key metrics from lead generation campaigns and report on performance to the wider commercial team and senior leaders.
• Act as the internal technical authority for marketing automation, including documentation and governance.
• Provide guidance, training, and support tointernal teams to ensure optimal performance.

Skills

Data-driven mindset

Strong communication

Autonomous work style

Stakeholder liaison

Education

Bachelor’s degree or equivalent

Tools

Salesforce

HubSpot

Pardot

Job description

RepRisk AG is seeking a Lead Generation Manager in London/Berlin to own the architecture and optimization of the global lead generation and marketing automation engine. Based in London or Berlin, you will join the Client Experience division and report to the Associate Director, Digital Channels.

You will build and scale automated systems spanning first touch to marketing qualified lead handoffs, working within a fast-paced MarComms team and collaborating with digital channels and sales